Optical Brighteners Market Size & Share, by Type (Stilbene, Coumarin); End-user (Textile, Plastic, Cosmetics) - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2025-2037

  • Report ID: 5271
  • Published Date: Oct 09, 2024
  • Report Format: PDF, PPT

Global Market Size, Forecast, and Trend Highlights Over 2025-2037

Optical Brighteners Market size is anticipated to reach USD 3.14 billion by the end of 2037, growing at a CAGR of 6.3% during the forecast period, i.e., 2025-2037. In the year 2024, the industry size of optical brighteners was over USD 1.42 billion.

Consumer preferences for brighter and whiter products have driven the demand for FBAs, especially in the textile and detergent industries. Stringent environmental regulations have encouraged the use of FBAs as they help reduce the need for excessive bleaching chemicals.

The market for optical brighteners is global, with key regions including North America, Europe, Asia-Pacific, and Latin America. optical brighteners (FBAs), also known as optical brighteners or optical brighteners, are chemical compounds that are used in various industries to improve the appearance of products by making them appear whiter and brighter. They work by absorbing invisible ultraviolet (UV) light and re-emitting it as visible blue light, which enhances the overall brightness and color of materials.


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Optical Brighteners Sector: Growth Drivers and Challenges

Growth Drivers

  • Increasing Consumer Demand for Brighter Products: Consumer preferences for products with enhanced brightness and whiteness, particularly in textiles and detergents, are fueling demand for FBAs. According to a report, the global laundry detergents sales are valued at nearly USD 128 billion in the year 2020.
  • Stringent Environmental Regulations: Environmental regulations promoting eco-friendly practices encourage the use of FBAs as they reduce the need for harsh bleaching chemicals. The global shift toward sustainable manufacturing is evident in the rise of eco-labeling and certification programs, such as the EU Ecolabel and Cradle to Cradle.
  • Growing Textile Industry: The growing textiles industry across the world is propelling the demand for global optical whitening agents for various applications involving fabric softeners, textile fibers, brighteners and others due to the high molecular weight of polyethylene glycol, thereby contributing to the growing global optical whitening brightening market size.

Challenges

  • Environmental Concerns and Regulatory Scrutiny: Some FBAs have been criticized for their potential environmental impact, including persistence in the environment and potential harm to aquatic ecosystems. Manufacturers are investing in the development of eco-friendly FBAs with reduced environmental impact and are working to comply with stringent environmental regulations.
  • Competition from Alternative Technologies
  • Price Volatility in Raw Materials

Optical Brighteners Market: Key Insights

Base Year

2024

Forecast Year

2025-2037

CAGR

6.3%

Base Year Market Size (2024)

USD 1.42 billion

Forecast Year Market Size (2037)

USD 3.14 billion

Regional Scope

  • North America (U.S., and Canada)
  • Latin America (Mexico, Argentina, Rest of Latin America)
  • Asia-Pacific (Japan, China, India, Indonesia, Malaysia, Australia, Rest of Asia-Pacific)
  • Europe (U.K., Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of Middle East and Africa)

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Optical Brighteners Segmentation

Type (Stilbene, Coumarin)

The coumarin segment is estimated to hold 60% share of the global optical brighteners market in the year 2037. Coumarin derivatives are preferred due to their potential to meet environmental regulations and sustainability requirements in plastic manufacturing, aligning with global efforts to reduce environmental impact. Sustainability initiatives have gained prominence worldwide, with increasing adoption of eco-labeling and certification programs. The coumarin segment in the FBA market is experiencing growth driven by their expanding use in plastic manufacturing, consumer demand for aesthetically pleasing plastic products, technological advancements, adherence to environmental regulations, and regional expansion in plastic industries.

End User (Textile, Plastic, Cosmetics)

Optical brighteners market from the textile segment is expected to garner a significant share in the year 2037. FBAs, particularly those used in textiles, are known for their ability to enhance the brightness and whiteness of fabrics. The desire for visually appealing textiles in clothing, home textiles, and industrial textiles is a significant driver for this segment. The global textiles sales were valued at approximately USD 2.56 trillion in the year 2020. Ongoing research and development efforts have led to innovations in textile brightening technologies, with FBAs offering improved performance, durability, and eco-friendliness. Research and development investments in the textile and chemicals industries have increased worldwide, signifying a commitment to technological advancement.

Our in-depth analysis of the global market includes the following segments:

           Type

 

   

           End User

  • Textile
  • Plastic
  • Cosmetics

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Optical Brighteners Industry – Regional Synopsis

APAC Market Forecast

The optical brighteners market in the Asia Pacific region is projected to hold the largest market share of 38% by the end of 2037. The FBAs market in the Asia Pacific (APAC) region is witnessing robust growth, driven by several key factors. These drivers are pivotal in shaping the market's expansion and are supported by compelling statistics. The APAC region is home to a thriving textile and apparel industry. FBAs are in high demand to enhance the visual appeal of textiles, making fabrics appear brighter and whiter. Consumer preferences for fashionable and visually appealing clothing are a significant driver in this sector. Asia is the largest producer and exporter of textiles and apparel globally, accounting for a substantial share of the market.

North American Market Statistics

The optical brighteners market in the North America region is projected to hold the second largest share during the forecast period. The FBAs market in North America is characterized by dynamic growth driven by several key factors. These drivers play a pivotal role in shaping the market's expansion and are substantiated by compelling statistics. North America boasts a thriving textile and apparel industry. FBAs are in high demand to enhance the visual appeal of textiles, making fabrics appear brighter and whiter. Consumers' preferences for fashionable and visually appealing clothing are pivotal in driving demand in this sector. The United States is one of the largest textile and apparel markets in the world, contributing significantly to the region's growth. North America has witnessed a surge in e-commerce, driving demand for packaging materials and sustainable paper products.

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Companies Dominating the Optical Brighteners Landscape

    • BASF SE
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Huntsman Corporation
    • Archroma
    • Akzo Nobel N.V.
    • Clariant AG
    • Eastman Chemical Company
    • Keystone Aniline Corporation
    • Brilliant Group Inc.
    • Deepak Nitrite Limited
    • Mayzo Inc.

In the News

  • BASF will acquire Solvay's nylon business for USD 1.3 billion in a deal that will expand its position in the global nylon sector. The deal was expected to close in the first quarter of 2019.
  • BASF has agreed to divest its pigments business to DIC Corporation for USD 1.15 billion in a deal that was closed in the first quarter of 2022. The deal will allow BASF to focus on its core businesses and will enable DIC Corporation to become the world's largest pigments producer.

Author Credits:  Rajrani Baghel


  • Report ID: 5271
  • Published Date: Oct 09, 2024
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

In the year 2025, the industry size of optical brighteners is evaluated at USD 1.49 billion.

The optical brighteners market size was valued at USD 1.42 billion in 2024 and is projected to exceed USD 3.14 billion by the end of 2037, expanding at over 6.3% CAGR during the forecast period i.e., between 2025-2037. Increasing demand for textile industry will impel the market growth.

Asia Pacific industry is anticipated to dominate majority revenue share 38% by 2037, as the region is home to a thriving textile and apparel sector.

The major players in the market are BASF SE, Huntsman Corporation, Archroma, Akzo Nobel N.V., Clariant AG, Eastman Chemical Company, and others.
Optical Brighteners Market Report Scope
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