E-cigarette and Vape Market Analysis

Product (Disposable, Rechargeable, Modular Devices)

Rechargeable segment is expected to dominate over 45% e-cigarette and vape market share by 2037. The increasing use of rechargeable vaping is because of its non-toxic components than regular tobacco cigarettes.

According to current research of the National Institute on Drug Abuse in 2023, switching from traditional cigarettes to rechargeable vaping as a full replacement appears to be less dangerous for smokers.

Distribution Channel (Retail Shop, Online)

By 2037, retail shop segment is set to capture over 80% e-cigarette and vape market share. The retail shop market will grow till 2037, reaching a valuation of USD 8.26 billion. This expansion will be noticed because vape goods and e-cigarettes are aggressively sold by big retail chains including Tesco, Walmart, and Target.

According to a study done by the National Library of Medicine, 68.6% of young adults reported having seen media or advertising for e-cigarettes in the previous 30 days in the year 2023. These ads were mostly found on social media (43.4%) and in retail (31.7%), and exposure to these ads was linked to e-cigarette usage.

Our in-depth analysis of the global e-cigarette and vape market includes the following segments: