Automotive Electronic Control Unit Market Trends

Growth Drivers

• Proactive Government Initiatives to Reduce Fuel Usage - Rising awareness to minimize the use of natural fuels has prompted government to put forward the rules and regulations for fuel reduction. In India, the government has proposed a mandatory guideline related to fuel consumption standards to be followed by medium and heavy-duty motor vehicle from April 2023. Furthermore, in 2021, the American government announced the new plan to strengthen its Build Back Better investment policy to accelerate the future of electric vehicles and save fuel consumption.
• Higher Number of Vehicle Connected to the Internet - ECU controls all the electronic features of the car that are also digitally connected nowadays. The integrated ECU system enables user to lock and start their vehicle by using their smartphone. Starting from 2021, in next two years, over 76 million units connected vehicles might be sold worldwide and about 70% of new cars and trucks are expected to have internet connectivity.
• Rising Popularity of Electric Vehicles - EV vehicle are gaining attention across globe as they reduce the depletion of natural resources. Further, good investment in its batteries is resulting in its increased sales. Globally, around 6 million electric vehicles were sold in 2022, and in the first quarter of 2022, the unit sale of e-cars was around 2 million.
• Increasing Demand for Luxurious Cars - Increase in average income of people and improved lifestyle has led to higher demand for luxury cars. The unit sale of luxury cars was over 2,000 in 2022, and it is predicted to be close to 202, 000 by 2026.
• Surging Demand of Automotive Driver Assisted Systems (ADAS) Technology - An exclusive module called the ADAS ECU is in charge of ADAS operations in new cars More integrated ADAS controllers with centralized ECUs are replaced by scattered ADAS ECUs. On the account of the technological advancement, the popularity of ADAS is rising. Population’s demand for self-driving, smart brakes, and self-parking feature is soaring. Every 1 in 10 vehicles is expected to be installed with self-driving feature by 2030.

Challenges

• Technical Failure Associated with ECU Systems - Technical faults in automotive electronic control unit lead to failures such as power reduction, uncertain triggering of airbags, negatively impacting fuel efficiency, and others. Therefore, if the control unit fails to operate it may cause vehicle malfunction.

• Complicated Network Structure of Electronic Control Unit
• Hindrance in Communication by Multiple Users