Wood Coating Market Trends

  • Report ID: 1008
  • Published Date: Jul 03, 2025
  • Report Format: PDF, PPT

Wood Coating Market - Growth Drivers and Challenges

Growth Drivers

  • Green chemicals market expansion: Driven by the green chemicals sector, which encompasses bio-based polyols and recycled solvents, a growth of USD 10 billion is expected by 2027. This growth is transforming the wood coating sector as formulators are beginning to utilize more environmentally friendly options. The incorporation of eco-resins aids in achieving VOC compliance and adheres to increasingly stringent regulatory standards. These materials enhance product sustainability while also aligning with the goals of a circular economy. Consequently, the demand for green resins in wood coatings is projected to grow at a CAGR of 10–12% over the forthcoming five years. This transition facilitates both compliance with regulations and differentiation in the market.
     
  • Circular economy & recycling initiatives: The European Union's BAT guidelines concerning the use of VOCs and solvents highlight the importance of material substitution and the efficiency of circular resources. These regulations promote the integration of circular-economy principles within the wood coating sector. It is anticipated that chemical recycling technologies will be able to reclaim as much as 32% of resin feedstocks by the year 2030, which will considerably decrease the costs associated with raw materials. This process of recovery diminishes reliance on virgin chemicals and fosters sustainable manufacturing practices. Consequently, there is an increasing demand for recyclable and environmentally friendly coating technologies, particularly in large-scale industrial production. This initiative aligns with the broader goals of the EU concerning climate action and waste minimization, thus fostering innovation and drawing in investment.
  1. Wood Coating Market: Demand & Supply Analysis

Demand & Supply Analysis (2023-2030)

Category

2023 Data

2030 Projection

Supply-Side Insights

Demand-Side Drivers

Total Demand

4.2 million metric tons

6.1 million metric tons

Production Capacity: 5.3M tons (2023) → 7.8M tons (2030)

5.8% CAGR driven by construction & furniture growth

Regional Demand Share

       

Asia-Pacific

52%

55%

China dominates supply (45% global production)

Urbanization (65% APAC population in cities by 2030)

Europe

22%

20%

Strict EU REACH compliance reduces small suppliers

Green building codes (80% new builds require low-VOC)

North America

18%

17%

20% capacity expansion in U.S. (2024-26)

DIY home renovation market ($500B in 2023)

Technology Split

       

Water-based

48%

58% (+10pp)

150+ new bio-based product launches (2023)

VOC regulations boost adoption (85% EU penetration by 2030)

Solvent-based

40%

32% (-8pp)

Plant closures in Europe (-12% since 2020)

Price-sensitive markets (India, Africa retain 40% share)

UV-cured

12%

18% (+6pp)

30 new UV line installations (2023)

Automotive interiors demand (+25% YoY)

Raw Material Supply

       

Acrylic Resins

3.1M tons consumed

4.4M tons required

80% production concentrated in the EU/NA/China

The furniture industry consumes 38% supply.

Polyurethane

2.8M tons consumed

3.9M tons required

MDI shortages cause 5-7% price hikes (2023)

Flooring applications grow at 7.2% CAGR

Price Trends

       

Water-based

$3.50-$4.20/kg

$3.80-$4.50/kg (+8%)

Bio-based premiums: +15-20%

LEED-certified projects pay a 12-18% premium

Solvent-based

$2.80-$3.40/kg

$3.10-$3.80/kg (+11%)

Rising crude oil impacts 60% of feedstocks

Emerging markets tolerate 5-7% annual increases

2. Wood Coating Chemicals: Five-Year Price History, Sales Volumes, and Influencing Factors (2018–2023)

Wood Coating Chemicals: Price History, Sales Volumes, and Regional Trends (2018–2023)

Category

Details

Statistics / Trends

Price History (2018–2023)

Ethylene prices in Asia increased by 16% in 2021

Asia Ethylene price: +16% (2021)

 

Ammonia prices spiked 32% in Europe in 2022

Europe Ammonia price: +32% (2022)

Unit Sales Volumes

Global wood coating chemical sales grew at 5% CAGR

2018–2023 CAGR: 5%; North America & Asia hold >60% market share

Regional Price Trends

Europe experienced ±13% price volatility; Asia experienced steady growth

Europe Price variance: ±13%; Asia steady; North America +6% annual average increase

Raw Material Costs

Crude oil prices influenced resin and solvent costs

Crude oil fluctuated between $50-$130/barrel (2018–2023)

Geopolitical Events

The Russia-Ukraine conflict caused a natural gas price spike

European natural gas price: +90% (2022)

Environmental Regulations

VOC compliance costs increased by 20–25% post-2020

VOC-related costs rose 20–25% since 2020

Industry Trends

Sulfuric acid demand grew, supporting coating chemical use

Global sulfuric acid CAGR: 4.6% (2018–2023)

3. Composition and Financial Trends of Japan’s Wood Coating Chemical Industry

Japan’s Chemical Shipment Composition and Polymer Demand Trends

Category

Details

Statistics / Trends

Composition of Chemical Shipments

Petrochemicals accounted for 46% of Japan’s chemical shipments in 2022

Petrochemicals: 46%; Total value: ¥13 trillion (2022)

 

Growing demand for high-performance polymers in electronics

Polymers' share grew by 6% CAGR (2018–2022)

Shipment Value by Industry

Shipments to the automotive sector grew 9% annually (2018–2023)

Automotive shipments growth: 9% CAGR

 

The electronics and pharmaceutical sectors grew at 7% and 8% CAGR, respectively.

Electronics growth: 7% CAGR; Pharmaceuticals: 8% CAGR

R&D & Capital Investment

Mitsubishi Chemical R&D investment reached ¥160 billion in 2022

R&D focus: bioplastics, sustainability, digitalization

 

Capital investments increased by 11% annually.

Capital expenditure CAGR: 11% (2018–2023)

Top 30 Companies’ Financials

Shin-Etsu Chemical's profits rose 13% in 2023, totaling ¥1.3 trillion

Profit growth: +13%; Sales: ¥1.3 trillion (2023)\

Challenges

  • Pricing pressures from raw material volatility: The prices of raw materials, especially petrochemicals, experience considerable fluctuations, which have a direct effect on the production costs of wood coatings. According to the WTO, there was a 22% increase in global petrochemical prices between 2021 and 2022, attributed to disruptions in the supply chain. This volatility reduces profit margins and complicates pricing strategies.  Smaller suppliers are particularly vulnerable due to their limited purchasing power and reduced flexibility. Ensuring stable prices is a significant challenge in a market characterized by volatility.
     
  • Market access barriers due to tariffs and trade policies: Tariffs and trade limitations persist in obstructing global market entry for wood coating providers. In 2022, the United States enacted tariffs averaging between 15% and 20% on imports of specialty chemicals, which encompass wood coatings. These actions elevate expenses for importers, postpone product introductions, and diminish the international competitiveness of suppliers. The ensuing disruptions to supply chains lead to increased costs for end-users and complicated plans for global expansion. Effectively managing these obstacles is essential for the growth of manufacturers.

Base Year

2024

Forecast Year

2025-2037

CAGR

5.7%

Base Year Market Size (2024)

USD 9.1 billion

Forecast Year Market Size (2037)

USD 17.8 billion

Regional Scope

  • North America (U.S. and Canada)
  • Asia Pacific (Japan, China, India, Indonesia, South Korea, Malaysia, Australia, Rest of Asia Pacific)
  • Europe (UK, Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Latin America (Mexico, Argentina, Brazil, Rest of Latin America)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)

Browse key industry insights with market data tables & charts from the report:

Frequently Asked Questions (FAQ)

In the year 2024, the industry size of wood coating was over USD 9.1 billion.

The market size for wood coating is projected to cross USD 17.8 billion by the end of 2037, expanding at a CAGR of 5.7% during the forecast period, i.e., between 2025 and 2037.

The major players in the market are Sherwin-Williams, PPG Industries, AkzoNobel, Nippon Paint, Axalta, BASF, and others.

The furniture & cabinetry segment is predicted to gain the largest market share of 36% during the projected period.

The Asia Pacific wood coating sector is poised to hold a 42% share by the end of 2037.
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