Introductory Overview
Wireless audio transmission refers to transfer of audio signals without the requirement for wires and it consists of a transmitter and a receiver. Audio signals are delivered in a wireless mode through this technology. It is used to send the audio signal through a radio-frequency transmitter that is broadcast as a radio wave directly from the transmitter to the receiver. The signal can be broadcast either by use of Bluetooth or Wi-Fi. Most wireless audio systems require an audio source that produces audio signals which the transmitter receives and subsequently transmits to loud speakers or headphones. A battery is required for every wireless transmitter to perform its operations.
Market Size and Forecast
The global wireless audio transmitters market is anticipated to register a decent growth over the forecast period. The growth of this market can be attributed to the market players engaging in innovation by bringing in advanced wireless technologies that operate faster and are safe and secure. The market is estimated to grow at a decent CAGR over the forecast period, owing to factors such as significant rise in wireless connectivity and rise in the number of individuals owning smart devices.
The market is segmented by distribution channel, by application, by technology and by region. The market is composed of two segments on the basis of distribution channel that include retail and online channels. The retail channel is estimated to occupy the highest market share, although online channel is anticipated to grow at a significant rate over the forecast period. The market is divided by application into industrial, residential, entertainment, defense, automotive and others. Automotive industry is anticipated to provide ample opportunities for growth and expansion of the market such as the promotion of next-generation automobiles that are equipped with various options for entertainment along with the increasing use of smartphone technology. Moreover, various initiatives such as smart city infrastructure relying on GPS that provides location details to the users are estimated to drive the growth of the market over the forecast period. The market is segmented by technology into Bluetooth, Wi-Fi and others. The Bluetooth segment is predicted to occupy maximum market share owing to a large number of individuals using the technology for connecting their smartphones and other devices.
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Growth Drivers
Rising Demand For Smart Devices Among Individuals
The consistent rise in demand for smart phones and other smart devices among individuals and increasing usage of various applications that require connection of the audio source with audio transmitters through Bluetooth or Wi-Fi is anticipated to drive the growth of the market. There has been an increase in the number of users of smart phones who prefer to own portable devices that is pushing the product sales significantly and is an additional growth factor estimated to expand the market.
Increasing Usage By Security And Defense Sector
The demand for wireless audio transmitters by security and defense sector in order to communicate with their counterparts from even remote areas is anticipated to propel the growth of the market for these devices. These devices are important as they can be used during emergency and crucial situations.
Restraints
However, factors such as higher costs of products offered by leading market players is estimated to restrict the demand for wireless audio transmitters. Moreover, expensive technology and data security concerns is anticipated to dampen the growth prospects of the market over the forecast period.
Market Segmentation
The global wireless audio transmitters market consists of the following segments:
By Distribution Channel
- Retail channel
- Online Channel
By Application
- Industrial
- Residential
- Entertainment
- Defense
- Automotive
- Others
By Technology
- Bluetooth
- Wi-Fi
- Others
By Region
The global wireless audio transmitters market is segmented into five major regions that include North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
The markets in North America and Europe are anticipated to record significant revenues over the forecast period owing to adoption of advanced technologies in the market. The market in Asia Pacific region is estimated to register decent growth owing to increase in adoption of electronic devices by individuals and growing number of offline purchases and online transactions for wireless audio transmitters.
The global wireless audio transmitters market is further classified on the basis of region as follows:
- North America (U.S. & Canada) Market size, Y-O-Y growth & Opportunity Analysis
- Latin America (Brazil, Mexico, Argentina, Rest of Latin America) Market size, Y-O-Y growth & Opportunity Analysis
- Europe (U.K., Germany, France, Italy, Spain, Hungary, Belgium, Netherlands & Luxembourg, NORDIC, Poland, Turkey, Russia, Rest of Europe) Market size, Y-O-Y growth & Opportunity Analysis
- Asia-Pacific (China, India, Japan, South Korea, Indonesia, Malaysia, Australia, New Zealand, Rest of Asia-Pacific) Market size, Y-O-Y growth & Opportunity Analysis.
- Middle East and Africa (Israel, GCC (Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman), North Africa, South Africa, Rest of Middle East and Africa) Market size, Y-O-Y growth & Opportunity Analysis
Top Featured Companies Dominating the Market
- Sony Corporation
- Company Overview
- Business Strategy
- Key Product Offerings
- Financial Performance
- Key Performance Indicators
- Risk Analysis
- Recent Development
- Regional Presence
- SWOT Analysis
- Sennheiser Electronic GmbH & Co. KG
- LG Electronics
- Koninklijke Philips N.V.
- Samsung Electronics Co. Ltd.
- Aluratek, Inc.
- Intellitouch
- Avantree
- TaoTronics
- Ubittek
