Web Scraper Software Market size was valued at USD 1 billion in 2024 and is poised to account for USD 6.7 billion by the end of 2037, registering a CAGR of 12.2% during the forecast period i.e., between 2025-2037. In 2025, the industry size of web scraper software is estimated at USD 1.6 billion.
The web scraper software market offers lucrative opportunities for the adoption of advanced web scraper software owing to the increase in online data and the rapid proliferation of data-driven decision making across various sectors. The growth of no-code web scraper software such as ParseHub and Octoparse is evident of the rising demand for web scraping software that is easy to use. For instance, in August 2024, Octoparse published a use-case for their product indicating how the software can assist businesses to leverage the database in Foursquare, a leading location-based social network, to develop local business insights, improve business intelligence, and monitor competitors. The easy-to-use features offered by leading web scraper software solutions globally highlight the surging demand for efficient data scraping requirements while expanding access to a larger end user base.
Furthermore, the web scraper software market has an impact on prominent emerging trends, such as the customization of scraping algorithms for specific industries. E-commerce, BFSI, market research, real estate, and academic research are a few domains that drive demand for customized web scraper software solutions. Key players operating in the sector are poised to register heightened demand from the real estate market to offer customized scraping solutions. In January 2024, the World Economic Forum (WEF) published a report on the global property market of 2024 indicating key macroeconomic trends that are expected to drive demand for web scraping software solutions from businesses in the real estate sector.
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Key Macroeconomic Trends of the Global Property Market of 2024 |
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Global inflation rates have fallen |
Amidst 22 developed countries, the equal-weighted average annual inflation rate has dropped to 3.7%, in contrast to 12.7% at the close of 2022. |
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Supply chain pressures have eased |
The Global Supply Chain Pressure Index by Fed had turned negative towards the end of 2022 and has remained steady, highlighting the diminishing of the source of inflation. |
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Expectation of higher long-term rates |
Higher long-term rates have exerted a significant impact on cap rates. |
Source: The World Economic Forum (WEF)
The macroeconomic trends are poised to affect the consumer behavior and web scraper software market demand, creating opportunities for the adoption of web scraping software by allowing customized solutions to monitor competitor responses to changing interest rates, and effectively tracking consumer spending patterns. Additionally, companies have positioned customized real-estate web scraping solutions to remain ahead of competitors in the web scraping software sector. For instance, in November 2022, Oxylabs, a leading public web data acquisition solution provider, launched the Real Estate Scraper API for automated data acquisition from a vast number of real estate websites.
Growth Drivers
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Most Popular Online Marketplaces Worldwide (By Percentage of Visits) till May 2022 |
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amazon.com |
20.37% |
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ebay.com |
4.9% |
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amazon.co.jp |
4.51% |
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amazon.de |
3.29% |
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aliexpress.com |
3.11% |
Source: International Trade Administration
Additionally, trends indicate that post-COVID-19 pandemic, major e-commerce players are moving towards greater profit margins which supports demand and expands opportunities for collaborations with web scraper software solutions providers.
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Annual Global Social Media Spend Per User |
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| Year | Spending (USD, billion) |
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2025 |
39.9 |
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2024 |
37.81 |
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2023 |
35.73 |
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2022 |
33.57 |
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2021 |
31.26 |
Source: International Trade Administration
Challenges
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Base Year |
2024 |
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Forecast Year |
2025-2037 |
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CAGR |
12.2% |
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Base Year Market Size (2024) |
USD 1 billion |
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Forecast Year Market Size (2037) |
USD 6.7 billion |
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Regional Scope |
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Application (Financial Enterprise, Advertising Company, Others)
Financial enterprise segment is predicted to account for web scraper software market share of around 33.5% by 2037. In the evolving market trends, web scraper software has emerged as an indispensable tool to analyze data sources for investment strategies and risk management. A major driver of the segment is the automation capabilities offered by web scraper tools to access real-time information. Investments such as the USD 2 billion in web scraping software by Bradley Saacks hedge funds to maintain a competitive edge is an indicator of increasing demand from hedge funds for web scraping tools. Additionally, web scraping facilitates the collection of alternative data that is crucial for financial enterprises. For instance, in December 2024, the U.S. Bureau of Labor Statistics published a report indicating a goal to transition a part of the U.S. CPI from traditional data collection to nontraditional data sources which impacts financial enterprises and creates opportunities for continued adoption of web scraping tools.
On the other hand, the advertising company segment is poised to expand during the forecast period. A key driver of the segment’s growth is the rising demand for automated extraction of data from multiple online sources for real-time insights into consumer behavior and web scraper software market trends. As mentioned earlier, the global social media spending per user has steadily increased from 2021 to 2025 as per the ITA. The data-driven approach that has increasingly become popular worldwide, ensures the development of targeted advertising campaigns to boost the return on investment (ROI).
In December 2023, PLOS One published a study that social media platforms in U.S. generate billion dollars revenue from the U.S. youth demographics, creating opportunities for greater adoption of web scraper software solutions. With the U.S., China, and Europe leading in social media spending, the advertising company segment is positioned to drive a surge in demand for web scraper software solutions. The table below highlights the estimated advertising revenue generated from youth users in social media platforms.
Age-Specific Advertising Annual Revenue 2022 (U.S.)
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Demographic |
Advertising Revenue Profits |
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0-12 |
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13-17 |
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Source: PLOS One
Product Type (General Purpose Web Crawler, Focused Web Crawler, Incremental Web Crawler, Deep Web Crawler)
By product type, the general purpose web crawler segment in web scraper software market is positioned to exhibit robust growth. The general purpose web crawlers are designed to systematically browse large sections of the internet. A major driver of the segment is the rising demand from various sectors to extract comprehensive actionable datasets to facilitate search engine indexing, web scraper software market research, competitor analysis, etc. For instance, major search engines, including Google utilizes general purpose crawlers and fetchers to index web pages, ensuring efficient information retrieval for users. Furthermore, the advent of generative AI such as ChatGPT with web crawlers such as GPTBOT creates a burgeoning market which is poised to assist the growth of the web scraper software sector.
Our in-depth analysis of the global market includes the following segments:
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Application |
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Product Type |
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North America Market Forecast
North America in web scraper software market is likely to dominate around 32.6% revenue share by the end of 2037. With the presence of key players such as Scrapy, ParseHub, and Octoparse, the market benefits from a robust innovation-centric pipeline and early adoption of advanced analytics tools. An indication of the innovation-focused ecosystem in North America is the advent of next-generation web crawlers intensifying web scraper software market competition in the region. For instance, in October 2024, Algolia, an end-to-end AI search platform, announced the availability of its next-generation crawler to simplify data ingestion for developers. In 2023, GitHub published figures highlighting the highest presence of developers in the U.S. accounting for 20.2 million, which bodes well for the technology-oriented ecosystem in the region driving the market.
The U.S. web scraper software market is projected to account for a major share in North America. According to a ITA report, the U.S. led the social media spend worldwide from 2017 to 2025, and in digital marketing spending. In 2021, the U.S. spending on digital marketing accounted for USD 56.6 billion. The trends are favorable for sustained demand for web scraping software in the U.S. web scraper software market with brands demanding the formulation of effective social media strategies to optimize sales funnels.
Furthermore, the presence of e-commerce giants such as Walmart and Amazon drives application of web scraping tools to analyze consumer behavior. With growing application in the CPG, healthcare, BFSI, and real-estate industries, the market is poised to continue its growth.
The Canada web scraper software market is poised to expand at a rapid pace between 2025 and 2037 owing to thriving technological ecosystem. Key players offering built-in legal compliance with pay-as-you-go pricing models in web scraper software are poised to grow in the market. Furthermore, increasing advertising expenditure figures in the country are poised to create lucrative opportunities in the market.
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Government of Canada Advertising Expenditures |
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Total spending in 2022-2023 |
USD 86.1 million |
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Social media spending (Instagram, Facebook, LinkedIn, Snapchat, Twitter, TikTok, Pinterest, Reddit) |
Over USD 13 million |
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Search Engine Marketing Spending |
USD 9.90 million |
Source: Government of Canada
APAC Market Forecast
The APAC web scraper software market is poised to register rapid growth during the forecast period owing to rising spending on the e-commerce sales channels by businesses, especially in China, India, and Japan. With a large number of growing internet users in the region, led by China and India, the demand for web scraper tools is expected to maintain steady growth.
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Internet Users by Country (2021) |
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China |
1.022 billion |
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India |
0.644 billion |
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Indonesia |
0.167 billion |
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Japan |
0.099 billion |
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Vietnam |
0.071 billion |
Source: CIA.gov
The China web scraper software market is poised to provide the largest profitable opportunities in the APAC market. The digital boom experienced by China is a major driver of the sector. For instance, the ITA predicts China is likely to overtake the U.S. in global digital marketing spending by 2026. China exhibits the highest average growth rate of 13.4% CAGR through 2026 in advertising spend creating a burgeoning market for data driven insights. Additionally, global SEO trends indicate the best return of investments from organic search with 34% of ROI followed by 21% from direct search and 17% from paid search. The trends align with increasing digital marketing spending by China with web scraping software at the forefront of lead generation to drive organic traffic.
The India web scraper software market is projected to exhibit rapid growth. A major driver of the market is the rapidly expanding e-commerce sector in the country. Additionally, the rapid growth of quick commerce in the country is projected to drive the application of web scraper software. The ITA estimated that India led globally in consumer confidence in social media advertising with a 48% share in 2021 which bodes well for the key players offering web scraper tools. Furthermore, the country has a robust base of developers with around 15.21 registered developers in India by the first quarter of 2024, fueling innovation in open-source no-code web scraper software which creates a competitive web scraper software market in the country.
The web scraper software market is poised to expand during the forecast period. Key players are investing to improve web scraper tools and offer customized solutions for specific industries. Furthermore, the advent of pay-as-you-go models with built in compliance of legal regulations is projected for greater adoption. In 2024, Apify, a major player in the market, reported revenue growth to USD 13.3 million from USD 6.4 million in 2023, indicating the potential within the market.
Here are some key players in the web scraper software market:
Author Credits: Abhishek Verma
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