Waterproofing Admixtures Market Trends

Growth Drivers

• Rising demand for weather-resistant infrastructure: The change in climate such as rainfall and flooding has become more frequent than ever. Such severity of weather has raised the need for buildings with the ability to withstand extreme conditions. Further, forces the developers to increase the usage of waterproof concrete in construction. Subsequently, this increases the demand for the waterproofing admixturess market. These infrastructures are also being preferred for their long-term durability and enhanced building performance. For instance, in January 2024, Evonik launched VISIOMER HEMA-P 100, a high-performance phosphate methacrylate. The versatile application of the substance includes waterproofing roofs to increase durability.
• Increased awareness of structural integrity: The rising tendency to consider and prevent potential structural damage during construction has boosted the waterproofing admixtures market. Both consumers and developers have become aware of the benefits of using waterproofing for construction works. Architectural firms are also taking the initiative to educate their clients about such concrete mixtures. They are also learning how waterproofing solutions can reduce maintenance costs while preventing the integrity of the building. The changing preference for using low-carbon materials is influencing innovation in this industry. In April 2024, Mapei launched the Cube System to produce low-carbon concrete during the inauguration of their new Speke plant.

Challenges

• Uncertain availability of raw materials: Disruptions such as geopolitical issues, and natural disasters can obstruct the global supply chain of raw materials. This may further lead to delays and a shortage in production. Many admixtures are made of specific materials, which have limited reservoirs. These can impact the manufacturing process severely. Strict regulations can also restrict the use of certain chemicals, complicating procurement strategies. Companies may need to make extensive investments to mitigate these issues by finding alternative materials. Sourcing such components may not be readily available or budget-friendly. Further, refrains manufacturers from participating in the waterproofing admixtures market.
• Competition in pricing strategies: Fluctuations in the cost of key raw materials may also result in price volatility. It can create difficulty in maintaining consistent pricing and profit margins. This may reduce the interest of consumers, forcing them to switch to other available options in the market. Besides making the waterproofing admixtures effective, leaders are also competing for affordability. Thus, inconsistency in availing products at the lowest price may be challenging. Additionally, lowering the price can lead to quality compromise. This further may exploit consumer trust in the reliability of the product. Higher investment costs for innovation may not pay off as expected, further restricting new developments.