Vinyl Acetate Monomer Market Size & Share, End user (Construction, Textile, Packaging, Cosmetics); Application - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2025-2037

  • Report ID: 6751
  • Published Date: Nov 28, 2024
  • Report Format: PDF, PPT

Global Market Size, Forecast, and Trend Highlights Over 2025-2037

Vinyl Acetate Monomer Market size was valued at USD 15.3 billion in 2024 and is anticipated to surpass USD 29 billion by 2037, registering a CAGR of 5.5% during the forecast timeline i.e. 2025-2037. In 2025, the industry size of vinyl acetate monomer is evaluated at USD 16.1 billion.

Industries are looking for alternatives to traditional materials that are contributing to carbon dioxide emissions and environmental pollution. Moreover, due to increasingly diversified consumer preference needs and particularly tough regulatory requirements, manufacturers develop new and advanced products.

Furthermore, continuous improvement within the companies through investing in research and development activities provides a boom in the market. For instance, in October 2022, Asian Paints announced the establishment of a new manufacturing facility for vinyl acetate-ethylene emulsion and vinyl acetate monomer for USD 248.7 million. This helped in rendering cost efficiency and mitigating import reliability by boosting domestic production. In addition, the application of technological innovations could help the industry differentiate its products and capture new market segments.


Vinyl Acetate Monomer Market overview
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Vinyl Acetate Monomer Sector: Growth Drivers and Challenges

Growth Drivers

  • Rising consumer preferences for eco-friendly products: Rapidly increasing awareness about environmental sustainability and health issues related to old chemical products drives the demand. Manufacturers innovate and introduce VAM-based products that are aligned with the preferences of the eco-conscious consumer, marking higher market appeal and competitiveness. For instance, in February 2023, Celanese Corporation announced the expansion of its sustainable product portfolio within its acetyl chain. This comprised the development and integration of ECO-B products in response to the growing demand for sustainable solutions. In addition, it pushes the adoption in the vinyl acetate monomer market.
  • Growing automotive industry: As one of the main growth impellers of the market, the automotive industry has witnessed growth over the years, mainly in demand for fuel-efficient and lightweight vehicles. Manufacturers are now looking for more advanced adhesive solutions to afford the bonding of lightweight materials such as composites and plastics. High-performance adhesives play a critical role in VAM in attaining durability and safety. This creates a trend of innovation in vehicle design and construction and thus propels the demand for VAM, making it an essential constituent in developing next-generation automotive products.

Challenges

  • Market saturation: The market explosion leads to widespread products and technologies, which serve as catalysts for massive price competition, thereby militating against profit margins by manufacturers. This saturation makes it challenging for companies to differentiate their offers, hence forcing them to incur significant research and development costs to innovate and create unique value propositions. Additionally, the over-supplied VAM in specific regions leads to the accumulation of stock and reduced demand, which further complicates the market dynamics.
  • Hurdles in technological advancement integration: Transitioning to advanced technologies would often involve significant capital investment in equipment and process re-engineering within the company. Furthermore, the installation of new technologies might cause inconvenience to existing operations, and personnel would have to navigate a steeper learning curve which hampers productivity. This financial and operational burden can discourage manufacturers, especially smaller-scale companies, from trying to achieve technological upgrades, which limits innovation in the market.

Vinyl Acetate Monomer Market: Key Insights

Base Year

2024

Forecast Year

2025-2037

CAGR

5.5%

Base Year Market Size (2024)

USD 15.3 billion

Forecast Year Market Size (2037)

USD 29 billion

Regional Scope

  • North America (U.S., and Canada)
  • Asia Pacific (Japan, China, India, Indonesia, Malaysia, Australia, South Korea, Rest of Asia Pacific)
  • Europe (UK, Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Latin America (Mexico, Argentina, Brazil, Rest of Latin America)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)

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Vinyl Acetate Monomer Segmentation

End user (Construction, Textile, Cosmetics, Packaging, Others)

Construction segment is predicted to account for vinyl acetate monomer market share of more than 36.9% by the end of 2037. This is mainly due to increased demand for high-performance adhesives and sealants used in applications such as flooring, wall coverings, and insulation. As urbanization and infrastructure develop rapidly worldwide, consumption of VAM in the construction industry expands due to increased demand for more effective bonding solutions and thus further solidifies market leadership. For instance, in February 2023, it was announced that to construct the new VAM plant in Ulsan, LOTTE INEOS Chemical has acquired additional land. It will boost the current 450,000-ton production capacity to 700,000-ton.

Application (Polyvinyl Alcohol, Polyvinyl Acetate, Ethylene-Vinyl Acetate, Vinyl Acetate Ethylene, Ethylene-Vinyl Alcohol, Others)

The polyvinyl acetate segment of the vinyl acetate monomer market is expected to be highly growing primarily due to its universal application in adhesives, paints, and coatings. PVA exhibits excellent adhesion properties, flexibility, and durability, which makes it a go-to product for many industrial applications like woodworking, construction, and packaging. For instance, in September 2022, Bioplastics International developed the first water-soluble PVA made from sugar cane alcohol. Bioplastics International has introduced a water-soluble, fossil fuel-free alternative to petroleum-based plastics to reduce the massive amount of plastic debris that is polluting our oceans. This versatility and capability in performance drive enormous demand for VAM in the production of polyvinyl alcohol.

Our in-depth analysis of the global market includes the following segments:

End user

  • Construction
  • Textile
  • Cosmetics
  • Packaging
  • Others

Application

  • Polyvinyl Alcohol
  • Polyvinyl Acetate
  • Ethylene-Vinyl Acetate
  • Vinyl Acetate Ethylene
  • Ethylene-Vinyl Alcohol
  • Others

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Vinyl Acetate Monomer Industry - Regional Synopsis

Asia Pacific Market Statistics 

Asia Pacific in vinyl acetate monomer market is likely to account for more than 36.9% revenue share by the end of 2037, predominantly due to the high speed of industrialization and urbanization. In addition, the rising demand for vinyl acetate monomer in construction, automotive, and packaging applications reflects the region's expanding manufacturing capabilities and makes it the growing side of the global VAM market landscape.

In China, the market is growing rapidly owing to the substantial manufacturing sector and increased demand for it in most applications, including adhesives and coatings. For instance, in December 2023, Jiangsu Sopo Chemical planned a comprehensive VAM and EVA monomer project. The construction of a large-scale VAM production plant aims to accommodate an annual capacity of 330 thousand tons. This strategic move fulfills business goals of growth and improved production capacity. Furthermore, increasing VAM consumption and setting China ahead in this global VAM market.

In India, the market is developing at a great pace due to fast growth in the construction sector, which is driven by urbanization and infrastructure development initiatives. For instance, in March 2024, Asian Paints declared to have secured the required agreements with Gujarat Chemical Port (GCPL) to set up an ethylene handling and storage facility. More consumption of high-performance adhesives and sealants in residential and commercial projects assures VAM consumption in India, making it an important aspect while enhancing manufacturing capabilities in the market.

North America Market Analysis

The vinyl acetate monomer market in North America is expected to be one of the emerging regions in the future, driven by the increasing demand for environment-friendly and low-VOC adhesives in the construction and automotive sectors. Manufacturing of VAM-based products is increasingly adopted as the regulatory standards rise regarding environmental sustainability. Manufacturer presence has improved and introduced innovation in sustainable applications across the region.

Robust growth is registered in the U.S. market mainly due to surging demand for lightweight and durable materials to satisfy stricter regulatory requirements and consumer preferences. For instance, in March 2021, Celanese Corporation made an announcement to boost its VAM production at Clear Lake, Texas, by about 150,000 metric tons annually. By the end of 2023, this plant expansion will be finished, allowing Celanese to satisfy the growing demand for VAM in the Americas.

In Canada, the market has been steadily growing due to the increasing demand for sustainable building materials and adhesives. Furthermore, it is also driven by its focus on eco-friendly building practices and regulatory compliance for low-VOC adhesives and coatings where VAM is positioned to play a key role. This trend puts Canada among the emerging players in the market and fosters innovation and growth.

Research Nester
Vinyl Acetate Monomer Market size
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Companies Dominating the Vinyl Acetate Monomer Landscape

    Companies undertaking business in the vinyl acetate monomer market landscape highly operate with competitive and innovative forces through the efficient generation of demand for sustainable and high-performance products. For instance, in March 2023, WACKER’s Nanjing declared the successful capacity expansion for vinyl-acetate-ethylene copolymer (VAE) dispersions and VAE dispersible polymer powders. This move helped the company meet the increasing demand from customers for its premium binders, especially from China's thriving construction sector. Major players are taking considerable measures on research and development to upgrade VAM solutions to remain in the competitive edge in a fast-changing market.

    Here's the list of some key players:

    • Sipchem
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Celanese Corporation
    • Chang Chun Group
    • DCC
    • Dow Chemical
    • DowDuPont
    • Wacker Chemie AG
    • Solventis
    • Innospec
    • Sinopec
    • Arkema
    • Exxon Mobil Corporation
    • LyondellBasell Industries N.V.

In the News

  • In September 2024, Henkel introduced a new, high-performing removable construction adhesive, Pattex No More Nails Stick & Peel addressing the demands of consumers by greatly increasing the possibilities for decoration and re-decoration. A new patented technology for the first debonding solution that is easily removable and has a high-strength hold.
  • In May 2021, Celanese Corporation announced that it signed a MoU with Anhui Wanwei Group Co., Ltd. The agreement calls for Celanese to supply Wanwei with its ethylene-based vinyl acetate monomer (VAM), based on green technology, to support roughly half of the company's captive product needs in the production of chemicals, fibers, and new materials.

Author Credits:  Rajrani Baghel


  • Report ID: 6751
  • Published Date: Nov 28, 2024
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

In the year 2024, the industry size of the vinyl acetate monomer market was over USD 15.3 billion.

The market size for the vinyl acetate monomer market is projected to reach USD 29 billion by the end of 2037 expanding at a CAGR of 5.5% during the forecast period i.e., between 2025-2037.

The major players in the market are Sinopec, Sipchem, Exxon Mobil Corporation, Solventis, DowDuPont, and more.

In terms of end user, the construction segment is anticipated to garner the largest market share of 36.9% by 2037 and display lucrative growth opportunities during 2025-2037.

The market in Asia Pacific is projected to account for a prominent share of 42.4% by the end of 2037 and provide more business opportunities in the future.
Vinyl Acetate Monomer Market Report Scope
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