Video Streaming Market Analysis

Platform (Gaming Consoles, Laptops & Desktops, Smartphones, Smart TV)

The video streaming market is segmented and analyzed for demand and supply by platform into gaming consoles, laptops & desktops, smartphones, smart TV, and others. Out of these, the smartphones segment is anticipated to garner the highest market share by 2037, owing to high demand of smartphones by the burgeoning population. A latest reports suggest that in 2021, smartphone vendors sold around 1.5 billion smartphones across the world, a considerable increment from the previous year with 1.3 billion smartphones sold.

Our in-depth analysis of the global video streaming market includes the following segments:

By Type	Video On-demand Live Video Streaming
By Delivery Channel	OTT Pay TV IPTV Others
By Revenue Model	Advertising Subscription Pay Per View Premium Purchase Others
By Platform	Gaming Consoles Laptops & Desktops Smartphones Smart TV Others
By End Users	Individual Commercial

Frequently Asked Questions (FAQ)

In the year 2025, the industry size of video streaming is estimated at USD 776.07 billion.

The video streaming market size was valued at USD 677.91 billion in 2024 and is set to cross USD 4.49 trillion by the end of 2037, expanding at more than 17.9% CAGR during the forecast period i.e., between 2025-2037. The penetration of smart devices along with the rising number of streamed video users and increased preference of streaming videos will impel the market growth.

North America industry is projected to hold the largest revenue share by 2037, due to the high consumption of video content by the population in the region.

The major players in the market include Amazon.com, Inc., NETFLIX, Akamai Technologies, Inc., Apple Inc., AT&T Inc., Kaltura, Inc., The Walt Disney Company, Brightcove Inc., Tencent Holdings Limited, IBM Corporation.

Video Streaming Market Analysis