Vending Machine Market Regional Analysis:
North American Market Insights
The North America vending machine market is expected to dominate a revenue share of around 31% by 2035, owing to the increasing preference for packaged beverages in this region. The food and beverage industry is thriving in the US, which is known for its innovation and energy. Over 30,000 new products are introduced into this large industry annually. However, there is fierce competition and crowding in the US retail market. For F&B brands, this makes it challenging to determine which grocers to target to reach the right consumer. It is anticipated that the two primary drivers of the food and beverage business will be rising disposable income and an increase in the proportion of young people in North America with significant purchasing power.
European Market Insights
Europe region is predicted to account for vending machine market share of 23% by 2035. The market expansion can be attributed to the rising implementation of different food & beverage vending machines at sports stadiums, such as basketball, football, cricket, baseball, and others in this region. Self-serve beverage technology has now reached several dozen major stadiums and arenas in Europe, mirroring a growing trend of consumer-directed and automated experiences in many other areas of commerce, such as checkout-free stores. This technology allows fans to purchase both alcoholic and non-alcoholic drinks themselves, often in a matter of seconds.
