Global Variable Data Printing Market TOC
Variable Data Printing Market size was over USD 11.02 billion in 2024 and is anticipated to exceed USD 79.99 billion by the end of 2037, witnessing over 16.2% CAGR during the forecast period i.e., between 2025-2037. In the year 2025, the industry size of variable data printing is evaluated at USD 12.47 billion. The market growth can be propelled by the increasing demand for variable data printing among the food & beverage. Many companies have made an innovation in the application of digital printing in the field of the food and beverage sector. For instance, in 2022, Huhtamaki India a provider of consumer packaging and solution in India, and a part of Huhtamaki printed 12 million unique packs for Nestle KitKat. The company has delivered 12 million special packs of the collection using a variable data printing technique.
In addition, the emergence of new and improved technologies coupled with expanding digital expertise and growing applications in developed and developing countries will continue to drive industry growth within the forecast period. Brother Mobile Solutions Co., Ltd. (BMS), a provider of mobile, desktop, and industrial printers and portable label makers, announced the expansion of the Brother Titan industrial printer series. Building on the brand's first launch in late 2020, its other five powerful and improved 4-inch industrial barcode label printers offer increased speed and accuracy, as well as an internal rewinder for a broader user experience. It offers enhanced features such as rugged metal construction, greater ribbon capacity, dual Wi-Fi/Bluetooth options, and PLC integration.
Author Credits: Abhishek Verma
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