Vacation Rental Market Analysis

  • Report ID: 6607
  • Published Date: Aug 14, 2025
  • Report Format: PDF, PPT

Vacation Rental Market Segmentation:

Accommodation (Apartments, Homes, Resorts, and Others)

Homes segment is projected to hold over 49.5% vacation rental market share by the end of 2035. Homes offer flexibility and comfort to vacationers with much privacy, which is highly desirable compared to other modes of vacation rentals, especially for families and large groups. In March 2023, Zumper introduced Vacations by Zumper, which shows how companies invest in services to make managing home rentals easier. Moreover, extended stays and work-from-anywhere have the potential to continue boosting the demand for homes for leisure and work purposes.

Booking Mode (Offline and Online)

By the end of 2035, offline segment is expected to hold over 72% vacation rental market share. The offline mode continues to play an important role in regions with limited internet facilities or when travelers may want to opt for the traditional ways of making bookings. In May 2023, MakeMyTrip Pvt. Ltd. partnered with Microsoft to provide voice-assisted booking in various Indian languages, entailing the deep interaction of digital with offline services to make the booking processes reach a wide demography of consumers.

Our in-depth analysis of the vacation rental market includes the following segments:

Accommodation

  • Apartments
  • Homes
  • Resorts
  • Others

Booking Mode

  • Offline
  • Online

Browse key industry insights with market data tables & charts from the report:

Frequently Asked Questions (FAQ)

In the year 2026, the industry size of vacation rental is assessed at USD 98.88 billion.

Vacation Rental Market size was over USD 95.78 billion in 2025 and is projected to reach USD 136.42 billion by 2035, witnessing around 3.6% CAGR during the forecast period i.e., between 2026-2035.

Europe leads the Vacation Rental Market with a 42% share, driven by sustainable tourism, enhancing its dominance through 2026–2035.

Key players in the market include OYO Hotels & Homes, TripAdvisor LLC, Wyndham Destinations, Trivago, Agoda Company Pte. Ltd., Yatra Online Private Limited, Hotwire, Inc., HotelsCombined, Hotels.com, BookingBuddy.com, Inc., 9flats, Airbnb, Booking.com, Expedia, Hotelplan Management AG, MAKEMYTRIP PVT. LTD., NOVASOL, priceline.com LLC, KAYAK, Google.
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