Transparent Conductive Coating Market Trends

Growth Drivers

• Rising Usage of Smartphones – On account of the increasing disposable income, the market is expected to expand more in the upcoming years. According to studies, by the end of 2023, there would be over 6 billion smartphone users globally.

• Growing Aviation Industry – An increase in the need for jets and helicopters to transport medical supplies across the globe is estimated to drive market growth. Further, transparent conductive coatings are used for aircraft canopies, windscreens, and windows. As per statistics, in the US, the aviation sector generated over USD 120 billion in 2020 globally.

• Increasing Demand for Optical Coating – According to the most recent expenditure data, globally over 2 billion individuals use eyeglasses of some kind.

• Surging Demand for LCDs – Conductive coatings are useful for liquid crystal displays (LCDs) owing to qualities such as transparency. Over the next five years, the global demand for liquid crystal display (LCD) Televisions is anticipated to expand at an average annual rate of more than 20%.

Challenges

• Higher Risk of Wear and Tear in Transparent Conductive Coating - The increasing concern amongst individuals for the risk associated with the deterioration of transparent conductive coating is one of the major factors predicted to slow down the market growth. For instance, ITO has been shown to deteriorate over time as a result of mechanical stress. Many people are switching to more practical alternatives owing to easy breakage.
• Government Limitations on the Usage of Conductive Polymers
• Exorbitant Price of Indium Tin Oxide (ITO)