Tourism Market Segmentation:
Type Segment Analysis
Domestic travel in tourism market is projected to witness significant growth during the assessed period. The growth can be attributed to the rising preference of people to travel to their own country first. It is considered that when travelling to their home country, a person has the flexibility to use their transport. Also, there is less travel expense while travelling domestically, which is affordable to a huge population. People also think that travelling within the country, one can contribute to local businesses and communities. For instance, data published by the European Union in 2023, EU residents spend almost 93% of their tour trips within the territory of the EU region. These factors are augmenting the domestic segment market growth during the forecasted period.
Purpose Segment Analysis
The medical tourism in tourism market is generating significant revenue due to significant healthcare expansion worldwide. For instance, according to the U.S. Department of Health and Human Services, destinations for medical tourism for the residents of the U.S. include Argentina, Brazil, Colombia, Canada, Costa Rica, Cuba, India, Malaysia, Peru, Thailand, and Peru. Also, the categories of procedures pursued by the U.S. medical tourists include cancer treatment, fertility treatment, dental care, transplantation, surgeries, etc. Also, in Europe, one of the most compelling reasons for the surge in medical tourism is the availability of affordable healthcare services. The EU region also comprises top-notch healthcare facilities with highly qualified medical practitioners.
Our in-depth analysis of the tourism market includes the following segments:
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