Tobacco Packaging Market Trends

Growth Drivers

• Increasing Consumption Of Tobacco Products
  According to World Health Organization (WHO), there are about 1.337 billion smokers in 2018 with 244 million female and 1.093 billion males.
  The increasing smoking habits among end users can be attributed to the chaotic life styles, increased workload and hectic work schedules. Nicotine mimics several neurotransmitters and increases signaling of the brain. It also activates dopamine signals, creating a pleasurable sensation on the brain. Moreover, the trends of hookah bar and pub culture has led to an increase in the consumption of tobacco, thereby raising the need amongst tobacco manufacturers to opt for innovative packaging solutions, which in turn is anticipated to drive the growth of the market.   
• Increasing Need For Packaging Amongst Manufacturers
  There has been an increasing importance on tobacco packaging by advertisers to distinguish between competing brands in order to gain greater consumer share, to help launch new tobacco products and further gain greater brand loyalty. Moreover, primary packaging helps in conserving the shelf life of the product, and secondary packaging facilitates the distribution channel for optimal transport effectiveness and cost efficiency. Such factors are anticipated to drive the growth of market during the forecast period.

Challenges

• Raising Awareness For Ill Effects Of Tobacco
  Government and NGO's of various nations are organizing anti-tobacco drives to increase awareness about the ill effects of consuming tobacco, resulting in a reduction in its consumption. In addition, the World Health Organization (WHO) has already initiated several campaigns such as mAwareness & mSmoke-free to monitor cigarette consumption.