Stretch Sleeve and Shrink Sleeve Labels Market Analysis

  • Report ID: 6345
  • Published Date: Sep 18, 2025
  • Report Format: PDF, PPT

Stretch Sleeve & Shrink Sleeve Labels Market Segmentation:

Polymer Film Segment Analysis

The polyvinyl chloride (PVC) segment in the stretch sleeve & shrink sleeve labels market is anticipated to hold the largest revenue share during the forecast period. This is attributed to its cost-effective, hard-wearing properties, and outstanding printability that make this material most preferred for several labeling applications. In addition, flexibility combined with resistance against moisture and strong resistance to chemicals makes PVC a very useful material in food and beverage industries where long-lasting labels are a necessity. Furthermore, in March 2024, Klockner Pentaplast, launched a new line of PVC shrink sleeve films that deliver augmented environmental performance, thus showing the continuous improvements being made in this area.

Embellishing Type Segment Analysis

The hot foil segment is projected to maintain its leading position in the embellishing type category, with a market share of 69% by 2035. The segment's growth is driven by its ability to add a luxurious, high-quality finish to labels, which is increasingly sought after in premium product markets like cosmetics and spirits. Several players in the industry are shifting to new eco-friendly rupturing series for hot foils made with sustainable materials as demand increases for environmentally responsible packaging.

Application Segment Analysis

In the application segment, the soft drinks category will dominate the market with a 27% share by 2035. The segment's strength is fueled by increasing demand for attractively designed and robust labels to withstand all odds during transportation and storage. Shrink sleeve labels provide 360-degree branding that makes them suitable for the competitive soft drink market. This growing need for functional and flavored beverages also fuels the demand for new labeling solutions. In March 2024, Coca-Cola introduced a new range of beverages that included shrink sleeve labels on its bottle design, with dynamic and interactive designs that give prominence to the growth potential in the segment. In March 2024, Coca-Cola launched a new line of beverages featuring on its bottle design shrink-sleeve labels with dynamic and interactive designs that emphasized the growth potential in the segment.

Our in-depth analysis of the stretch sleeve & shrink sleeve labels Market includes the following segments:

          Polymer Film

 

  • PVC
  • PETG
  • OPS
  • PE
  • Others

          Embellishing Type

  • Hot Foil
  • Cold Foil

          Application

  • Personal & Beauty Care
  • Food
  • Healthcare
  • Soft Drinks
  • Wine & Spirit
  • Others

          Printing Technology

  • Gravure
  • Flexography
  • Digital Printing

Browse key industry insights with market data tables & charts from the report:

Frequently Asked Questions (FAQ)

In the year 2026, the industry size of stretch sleeve & shrink sleeve labels is estimated at USD 14.48 billion.

The global stretch sleeve & shrink sleeve labels market size crossed USD 13.68 billion in 2025 and is likely to expand at a CAGR of around 6.5%, surpassing USD 25.68 billion revenue by 2035.

The North America stretch sleeve & shrink sleeve labels market will account for 33% share by 2035, driven by adoption of advanced printing technologies and sustainability concerns.

Key players in the market include Amcor, Bemis Company, Berry Global Inc., Bonset America Corporation, CCL Industries Inc., D&L Packaging, Edwards Label, Inc., and Fort Dearborn Company.
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