Soap Noodles Market size was valued at USD 3.2 Billion in 2023 and is predicted to reach USD 4.6 Billion by the end of 2036, registering around 3% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of soap noodles is evaluated at USD 3.3 Billion.
Growing awareness of personal hygiene and cleanliness, together with growing living standards, are the main factors driving the market's expansion. Superior soaps are in more demand as people's lifestyles get better. The growing awareness among consumers regarding the role hygiene plays in halting the spread of diseases is fueling the soap noodles market for products made of soap.
Moreover, to meet this demand, soap noodles—a key ingredient in the manufacturing of soap—are crucial. The market is also profiting from consumers' increasing inclination for soaps with natural and organic ingredients. Customized soap noodle compositions make it possible for producers to further satisfy certain customer preferences, which accelerates soap noodles market expansion. As reported by National Library of Medicine, at a compound annual growth rate of 3.9%, global soap production is predicted to increase from USD 180.99 billion in 2020 to USD 188.09 billion by the end of 2021; from 2020 to 2030, it is predicted to reach 6.7%.
Growth Drivers
Challenges
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Base Year |
2023 |
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Forecast Year |
2024–2036 |
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CAGR |
3% |
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Base Year Market Size (2023) |
USD 3.2 Billion |
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Forecast Year Market Size (2036) |
USD 4.6 Billion |
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Regional Scope |
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Source (Vegetable Oil, Tallow)
Vegetable oil segment is expected to account for more than 66% soap noodles market share by the end of 2036. The segment growth can be attributed to its ability to provide lather. In the market, vegetable oil has various advantages, particularly in the chemical sector. First of all, soap noodles made from vegetable oil offer a sustainable and renewable substitute for components made from petroleum.
They contribute to a cleaner and more ecologically friendly production process and lessen reliance on fossil fuels. Second, compared to synthetic counterparts, soap noodles made from vegetable oil contain less potentially dangerous ingredients. Because of this, they are a safer and more appealing choice for customers who value natural and chemical–free products.
The Malaysia Palm Oil Board (MPOB) reported that in 2018, Malaysia's palm oil plantation area reached 5.85 million hectares, showing a 0.7% increase from the previous year. Additionally, Malaysia's export of oil palm products in 2018 accounted for over 24 million tons, a 3.8% rise from the previous year. This is expected to boost the soap noodles market share, as Malaysia is one of the major suppliers of soap noodle feedstock.
Application (Household, Special Purpose Soaps, Industrial)
By 2036, household segment is set to hold more than 36% soap noodles market share. Also, in 2022, the segment accumulated a value of around USD 2 billion. The segment growth is due to its extensive use in household cleaning products. They are an essential component in many and personal care products for the home.
Bar soaps, liquid soaps, and even specialty soaps for particular uses like antibacterial or moisturizing soaps are made from soap noodles. In homes, these soaps are frequently used for laundry, dishwashing, bathing, and hand washing. Because they effectively clean, lather, and remove dirt from surfaces, soap noodles are vital for preserving household cleanliness and personal hygiene. Because of their adaptability, they may be made to match the tastes and requirements of individual customers by adding new scents, colors, and ingredients. In 2022, the median yearly price of soaps and detergents in the US was approximately USD 85.37 per unit of consumption.
Process (Saponification, Fatty Acid Route)
In soap noodles market, saponification segment is projected to hold more than 52% revenue share by 2036. The process of saponification entails turning oil or fat into soap noodles while an aqueous alkali is present. As this procedure is economical and easy to operate, it is greatly preferred over the fatty acid approach.
At a temperature of 80 oC, saponification occurs with the use of 5 M KOH to separate the bonds of triglycerides in WCO, producing glycerol and potassium oleic, linoleic, palmitic, and stearic acid with a conversion rate of 78.3%. The method results in soap noodles, which are connected
with a superb oil combination and remarkable perfume retention. One of the main areas that went the oil–saponification road in 2018 was Asia Pacific, and it is expected that this trend will continue for forecast timeline.
Our in–depth analysis of the global soap noodles market includes the following segments:
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Source |
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Application |
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Process |
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APAC Market Statistics
Asia Pacific in soap noodles market is expected to account for around 42% revenue share by 2036. The growing population in the region has seen a surge in the demand for personal hygiene and laundry soap bars thereby positively contributing to the market growth.
Furthermore, the easy availability of vegetable oil in the region coupled with the increasing palm production is projected to add to the market growth. In 2021, there was a 7.3% increase in the volume of the Asia Pacific market, reaching 6,201.7 million units. This item is becoming more popular due to its lower chemical content and less harmful effects on the skin compared to other hygiene products.
The soap noodles market in China held a share of over 28% in 2018 and is projected to grow at a CAGR of over 3.5% during the assessment period. Additionally, the growing investment in the retail sector development has made the availability of consumer goods easier in recent years which shall further boost the soap noodles market revenue during the forecast period. In April 2023, according to the National Bureau of Statistics, there was a 2.3% increase in retail sales.
The amount of soap exported from Korea is predicted to increase by 0.8% a year, to about 4.6 million kg in 2026. The product's annual supply has increased by 0.5% since 1993. By 2026, 5.9 million kg of Korean soap are expected to be imported, up 0.4% year over year from 2021.
The personal care products sector in Japan is a multifaceted environment marked by stringent regulations and intense competition to retain consumers. Additionally, influenced by the reputation of leading manufacturers in the broader chemical consumer goods sector, Japanese personal care items frequently encompass household cleaning products such as laundry detergents and air fresheners. The estimated shipment value of the personal care market is 2.1 trillion JPY.
European Market Analysis
The European region will also encounter huge growth in the soap noodles market during the forecast period. With continuing R&D efforts to provide high–quality soap noodle products and technological improvements, the market is anticipated to present new prospects. During the anticipated period, this is anticipated to offer a sufficient number of new growth possibilities in the market. Over the course of the forecast period, it is expected that the European soap noodles market will experience growth due to the growing demand for these noodles in the soap sector.
In the years 2017 to 2021, the European imports of soap increased from €1.7 billion to €2.1 billion, experiencing an average annual growth rate of 4.9%. The highest point of these imports was in 2020, driven by the increased focus on hygiene during the COVID–19 pandemic. Similarly, global soap imports reached €6.7 billion at their peak and then decreased to €5.2 billion in 2021. Europe's share of the total global imports stands at approximately 40%.
Germany was the second largest importer of Soap in the world in 2022, with imports totaling $489M. In the same year, Soap was the 432nd most imported item in Germany.
The United Kingdom witnessed an overall gain in sales value between 2010 and 2022. In 2022, the sales value stood at 117.15 million British pounds. Soap and organic surface–active products are chemicals that reduce the surface tension of a liquid or the interfacial tension between two liquids. They are used for many functions, such as cleaning, personal hygiene, cosmetics, detergents, and more.
The soap noodles market is very diverse, with several small– and large–scale producers located all over the world. To get a stronger grasp on the market, these significant companies in the soap noodle business are using a variety of organic and inorganic techniques.
Author Credits: Parul Atri
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