Smartwatch Market Share

North American Market Forecast

North American smartwatch market is poised to hold a share of 38% during the projected period. A key factor contributing to the growth of the North American market is the increasing adoption of wearable technology. With their ability to monitor health & fitness, features of convenience, and connectivity, consumers in the region are becoming increasingly enthusiastic about wearables such as smartwatch. More people are choosing smartwatch as essential companions for their daily activities, thanks to a growing awareness of the benefits of wearable devices in combination with an emerging tech-savvy community. The expansion of the North American market is driven by this increasing demand.

APAC Market Statistics

Smartwatch market in Asia Pacific is projected to hold a share of 25% by the end of 2037. The market growth is driven by an increased number of technology-savvy people, a higher prevalence of preventable diseases like obesity and diabetes, as well as the expanding popularity of health and fitness to maintain good health. According to a survey, in 2020, over 43% of male Chinese respondents reported having a gym membership, compared to 50% of female respondents. Furthermore, the market is expected to be broadened by some active partnerships and collaboration between leading players in the region.