Smart Packaging Market Segmentation:
Type
Active packaging segment is estimated to dominate over 55.7% smart packaging market share by 2035, owing to the growing popularity of ready-to-eat and takeaway meals among the urban population. The application of packaging has a direct effect on the shelf life of ready-to-eat meals. Hence, active packaging technologies absorb substances such as moisture, and oxygen from the product to protect against food spoilage.
According to the World Health Organization (WHO), nearly 1 in 10 people across the globe fall ill after eating contaminated food every year. Therefore, the demand for active packaging to secure food from deterioration for a long time is rising.
Application
The healthcare segment in smart packaging market is set to hold the largest share by 2035, due to the latest trends in smart packaging in the healthcare sector, including QR codes, RFID tags, temperature monitoring, and others. The smart packaging is designed to provide additional benefits beyond just protecting the product inside. For instance, in December 2020, to enhance patient safety and satisfaction, Avery Dennison collaborated with Schreiner MediPharm and PragmatIC Semiconductor to utilize NFC technology by bringing smart packaging for common pharmaceutical items up to the unit level.
Our in-depth analysis of the global market includes the following segments:
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