Growth Drivers
Product innovation through the deployment of novel technologies
Ongoing innovation in every industry is producing mega results. These smart monitors have new improved services to attract new parents such as tracking room temperature, movement, heart rate, oxygen levels, sleep pattern, and temperature of the baby that deliver information related to their health. They are also capable of sending alerts to parents in case of any problem, some also come with infant wearable options where monitors are directly connected to the baby’s body. This potential lifesaving support from these devices reassures the parents to buy these smart baby monitors. Also, the growing penetration of smartphones and the ease of internet availability are contributing significantly towards the market growth.
Increment in working populace
The socio-economic settings of parents are evolving. With the growing emergence of both partners working, parents don’t hesitate to invest money on these devices to ensure the safety of their babies. Major market players that are developing baby products are becoming aware of changing consumer behavior and this encourages them to find new ways to innovate and provide better solutions to the parents.
Furthermore, presence of several companies into this market, online shopping, growing expenditure on baby products, an increasing number of professional baby care services, budding awareness about baby safety, a rise in disposable income, and increasing commercialization of these devices are estimated to drive the market during the forecast period.
Challenges
The sedentary lifestyle of individuals
Increasing stress and anxiety levels of an individual as a result of the sedentary and hectic lifestyle are leading to less focus on having babies which may further impact the demand for such baby monitors across the globe.
Furthermore, safety and security issues concerning these devices can come up as a hindrance to the market.
Base Year |
2023 |
Forecast Year |
2024–2036 |
CAGR |
9.7% |
Base Year Market Size (2023) |
USD 1.35 billion |
Forecast Year Market Size (2036) |
USD 4.5 billion |
Regional Scope |
|
Author Credits: Abhishek Verma
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