Sleep Tech Devices Market Growth Drivers and Challenges:
Growth Drivers
- Rising Advancements in Sleep Devices - More innovations in sleep tech are likely to create huge opportunities for the market's growth. For instance, Kryo Inc. a sub company collaborated with Major League Baseball's Cincinnati Reds and Seattle Mariners. The company provided the teams with an advanced sleep technology, the OOLER sleep system. It is a technology that regulates the body temperature to initiate a deep sleep in a person.
- Rising Population of Old Adults - With increasing age the levels of melatonin decrease, which leads to fragmented sleep cycles. According to the World Health Organization, one in six individuals on the planet will be 60 or older by 2030. By this point, there are likely to be 1.4 billion people over the age of 60, up from 1 billion in 2020. The number of individuals in the globe who are 60 or older is further expected to double by 2050.
- Increasing Levels of Noise Pollution - Noise pollution is a developing issue that can cause insomnia, sleep disruption, and chronic health concerns. About 35 million people who reside in the Tokyo metropolitan region struggle with noise pollution every day. In some places, decibel levels might reach 90. Furthermore, whereas noise levels often can reach 85 dB or greater, Shanghai traffic also contributes significantly to noise pollution.
Challenges
- Technology Increases Paranoia and Overthinking – The brain is impacted by technology, which stimulates the mind and makes it difficult to go to sleep. Sleeping close to technology might result in unwelcome awakenings from sounds and blinking lights. Moreover, the amount of time we spend sleeping is typically shorter when we are using electronics. In addition, large-scale random controlled trials are still needed to confirm claims that sleep monitoring wearables can help with sleep disorders especially when it comes to serious conditions such as insomnia and hypertension.
- High Cost of Smart Sleeping Services
- Regulatory Framework for Manufacturing is Strict
Sleep Tech Devices Market Size and Forecast:
|
Base Year |
2025 |
|
Forecast Period |
2026-2035 |
|
CAGR |
15.5% |
|
Base Year Market Size (2025) |
USD 26.98 billion |
|
Forecast Year Market Size (2035) |
USD 113.99 billion |
|
Regional Scope |
|
Browse key industry insights with market data tables & charts from the report:
Frequently Asked Questions (FAQ)
In the year 2026, the industry size of sleep tech devices is assessed at USD 30.74 billion.
The global sleep tech devices market size was valued at over USD 26.98 billion in 2025 and is expected to expand at a CAGR of over 15.5%, surpassing USD 113.99 billion revenue by 2035.
North America sleep tech devices market is predicted to capture 33% share by 2035, driven by major product launches, high concentration of market players, and high prevalence of sleep disorders in the United States.
Key players in the market include Huawei Consumer Business Group, Samsung Electronics, Fossil Group, Inc., Xiamoi Inc., Masimo, Fitbit Inc., Apple, Inc., Nihon Kohden Corporation, Compumedics Limited, Garmin Ltd.
