Session Replay Software Market size was valued at USD 362.18 Million in 2023 and is expected to exceed USD 1.85 Billion by 2036, expanding at over 13.4% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of session replay software is evaluated at USD 403.71 Million. Factors attributing to the global market growth are usability of the software in identifying customer needs and user navigation and identification of website or application experience issues faced by the user in real-time.
Moreover, the growth of the e-commerce sector across the globe accelerates the market's growth. The e-commerce industry is rapidly evolving and the need for customer handling optimization tools is growing rapidly in the B2B and B2C E-commerce, further driving the need for session replay software as a way to conduct user research. B2B E-commerce is considered the industry with the lowest conversion rate at 1.8%, according to a study.
Author Credits: Abhishek Verma
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