Sales Platform Software Market Size

Sales Platform Software Market size was valued at USD 77.46 billion in 2023 and is poised to cross USD 283.65 billion by 2036, expanding at more than 10.5% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of sales platform software is estimated at USD 83.97 billion. The market is anticipated to grow on the back of increasing adoption of advance technology along with rising demand for reliable tools and software for efficient management and tracking of sales related data. As per estimation, adoption rate of sales platform related software such as CRM (customer relationship management) by businesses organizations is projected to grow by 12% by the end of 2028.

The global sales platform software market is also estimated to witness growth on account of increasing number of small and large enterprises globally. For instance, the number of small businesses in the United States reached 30 million in 2021 with a 24% increase from 4 million in 2019. The advance sales platform software provides a flexible and streamlined system for monitoring and also generate reports based on sales success. Moreover, increasing demand among global enterprises to enhance internal business process and improve sales performance is anticipated to boost the market growth during the forecast period.