Reusable Coffee Cup Market Trends

Growth Drivers

• Increased Penetration of Tourist Across the World - The practices of sustainable tourism have prompted the use of reusable cups in hotels, café and even by tourist themselves. Rising tourism is to increase the sales of reusable cups. According to UNWTO World Tourism Barometer, approximately 250 million tourist arrivals are reported in the first five months of 2022.
• Rising Use of Reusable Cups - Increased demand of reusable cups has been the most prominent trend in recent years. People have developed sensitivity towards environment and many have opted customized reusable cups. The United States, massive coffee chain Starbucks have reported nearly 157% rise in usage of reusable cups in various stores in London.
• Higher Prevalence of Online Delivery Services - With the rising popularity of online food delivery, people are ordering food at their convenience and consuming re-usable utensils including plates, cups, forks and others at their place. Nearly 2,600 million people are expected to order food online by 2027.
• Growing Need to Curb the Plastic Waste Pressure on Earth - Plastic waste has drastically increased in past few years. To control the more use of plastic is imperative to save the environment. Substituting plastic cups with re-usable cups is a prominent step to save nature. According to UN Environment Programme statistics, every year, 400 million tons of plastic waste is generated every year.
• Higher Number of People Consuming Coffee - The growing obsession of people with coffee is expected to propel the reusable coffee cup market. In 2018, UK’s consumption of coffee was nearly 95 million cups a day.

Challenges

• Uncertain Price of Raw Material Required for Making Reusable Cup
• Rising Need for Safety During COVID-19 Pandemic
• Few People Find It Difficult to Carry Around or to Wash It Every Time After Using
  
  During pandemic, single-use cups were used most, to prevent the risk of contamination by using the re-usable cups used by somebody else. Even restaurants and café were providing utensils for only one-time use. Therefore, fear of contamination is to hamper the reusable coffee cup market growth.