Product Information Management Market Growth Drivers and Challenges:
Growth Drivers
- Growth of Data Generation at An Exponential Rate - PIM systems provide a centralized repository for all product-related data, allowing businesses to easily manage and access the data they need to provide a better customer experience. In 2020, there were about 115 zettabytes of data created. By 2025, there will be over 180 zettabytes of data generated. This includes product descriptions, images, and pricing information, as well as other related data. By having all product data in one place, businesses can provide customers with accurate and up-to-date information quickly and efficiently.
- Continuously Growing Retail Sector -A total of 28 trillion dollars is expected to be spent on retail in 2023 worldwide. By providing a single platform for retailers and brands to manage their product inventory, PIM frameworks increase efficiency and reduce costs associated with managing product information. Additionally, PIM frameworks can optimize product postings for each sales channel, which further increases both efficiency and sales.
- Increasing Demand for Product Data Analysis And Management - Product data is increasingly used by companies to understand customer needs, develop marketing campaigns, create complex attribute models, enhance operational efficiency, and develop multiple product hierarchies. This requires managing and analyzing product data, which drives the need for PIM solutions that automate this process.
Challenges
- Risks associated with data security and privacy - As companies move more of their operations on cloud server, they are exposed to potential security and privacy breaches that could lead to significant financial and reputational losses. This has made companies more cautious about investing in product information management solutions.
- Lack of awareness about the benefits of product information management solutions
- Increasing competition from other software solutions, making it difficult for companies to differentiate their products
Product Information Management Market Size and Forecast:
|
Base Year |
2025 |
|
Forecast Period |
2026-2035 |
|
CAGR |
21.4% |
|
Base Year Market Size (2025) |
USD 22.14 billion |
|
Forecast Year Market Size (2035) |
USD 153.94 billion |
|
Regional Scope |
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Browse key industry insights with market data tables & charts from the report:
Frequently Asked Questions (FAQ)
In the year 2026, the industry size of product information management is estimated at USD 26.4 billion.
The global product information management market size crossed USD 22.14 billion in 2025 and is likely to expand at a CAGR of more than 21.4%, surpassing USD 153.94 billion revenue by 2035.
North America product information management market will secure around 35% share by 2035, driven by robust IT infrastructure and heavy investment in PIM technologies.
Key players in the market include AkeneoInformatica LLCRiversand Technologies, Inc.SAP SESalsify Inc.PimcoreIBM CorporationAprimoMagnitude SoftwareInriver.
