Presentation Software Market size is expected to reach USD 24 Billion by the end of 2036, growing at a CAGR of 14% during the forecast period, i.e., 2024-2036. In the year 2023, the industry size of presentation software was USD 6 Billion. The reason behind the growth is impelled by the growing popularity of remote work across the globe. The epidemic, digital revolution, and the changes in our economy have accelerated the trend of knowledge-based firms moving toward remote work which is now a major consideration when choosing a job.
For instance, globally, the percentage of workers who work remotely has climbed dramatically in the last several years, from around 19% in 2020 to more than 25% in 2023.
The growing demand for visual content is believed to fuel the presentation software market growth. One of the best ways to boost interaction with your target audience is through visual content, which also assists in filling in the gaps left by conventional word-focused communication. This has led to an increase in demand for presentation software which aids in creating interactive charts, slide decks, infographics, and other visual information.
Growth Drivers
Challenges
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Base Year |
2023 |
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Forecast Year |
2024-2036 |
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CAGR |
~14% |
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Base Year Market Size (2023) |
~ USD 6 Billion |
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Forecast Year Market Size (2036) |
~ USD 24 Billion |
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Regional Scope |
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Deployment (Cloud-based, On-premise)
The cloud-based segment is predicted to account for 65% share of the global presentation software market by 2036. Cloud-based presentation software enables users to make infographics, reports, charts, banners for websites and social media, and interactive presentations and data visualization, that can be created, edited, and shared from any device or location. It provides a single platform through which companies of all sizes can create, modify, and oversee customized presentations to captivate audiences and explain the points to maximize the creation and delivery of presentations as a whole. Typically, cloud-based presentation software comes with team folders and shared workspaces that enable safe collaboration between numerous users, which makes it possible to create interactive sales presentations quickly and track their effectiveness with detailed data.
Enterprise (SMEs, Large Enterprises)
The large enterprises segment in the presentation software market is set to garner a notable share shortly. Presentations are used by large companies and professional associations to enlighten, instruct, inspire, and convince both internal and external audiences, and are also considered an excellent tool for introducing a company's services to potential investors and new clients. The foundation of business development, management, and sales is presentation software that enables visually and attractive drawing attention to the commercial offers and enables the user to present their e-learning material expertly.
Our in-depth analysis of the global presentation software market includes the following segments:
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Platform |
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End-User |
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Pricing Model |
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Enterprises |
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Deployment |
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North American Market Forecast
The presentation Software market in North America is predicted to account for the largest share of 45% by 2036 impelled by the growing number of enterprises. The American economy's main source of new employment creation is its young and emerging businesses since the United States of America offers an optimum environment for businesses to prosper and grow owing to its robust infrastructure, talented workforce, worldwide trade agreements, innovative culture, growing economy, and business-friendly atmosphere. For instance, as of 2023, there were more than 33 million small enterprises in the US, accounting for around 99% of all US businesses.
In addition, the percentage of remote workers in the US has quadrupled, since many people are still apprehensive about switching to remote work permanently as they see its advantages.
According to estimates, more than 32 million Americans, or over 20% of the workforce, would work remotely by 2025.
European Market Statistics
The Europe Presentation Software market is estimated to be the second largest, during the forecast timeframe led by the rapid digitalization. The majority of European nations are progressing with their digital transformation to create a digitally connected economy and society is centered on sustainability, prosperity, and solidarity. In addition, the lively and prosperous European animation sector is expanding quickly, with a growing number of creative artists working in several disciplines, and European-made films are also finding international distribution and appeal.
Author Credits: Abhishek Verma
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