Pregnancy Detection Kits Market size was over USD 1.04 billion in 2023 and is poised to cross USD 2.09 billion by 2036, growing at more than 5.5% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of pregnancy detection kits is evaluated at USD 1.09 billion.
The growth of the pregnancy detection kits market can be attributed to increasing health awareness and scientific advancements in the healthcare sector. Furthermore, with the advent of the pandemic, demand for the pregnancy test kit has increased manifold as pregnant women are at higher risk of getting infected with COVID-19. The data released by the US Department of Health & Human Services states that a home pregnancy test can tell whether a woman is pregnant with almost 99% accuracy. Also, people want to eliminate unnecessary hospital visits, on account of this, the global pregnancy test kit market is projected to grow during the forecast period. Furthermore, since the test is quick and easy to perform, it enables women to seek antenatal care as early as possible. Also, pregnancy testing kits allow the user to test instantly and start with maternal care. This eliminates the probability of adolescent deaths. Moreover, according to the data released by World Health Organization, 12 million girls aged 15–19 years give birth each year in developing regions, and complications during pregnancy and childbirth are the leading cause of death for 15-19 years, old girls, worldwide. Such factors are estimated to boost the global pregnancy test kit market growth during the forecast period.
Growth Drivers
Challenges
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Base Year |
2023 |
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Forecast Year |
2024-2036 |
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CAGR |
5.5% |
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Base Year Market Size (2023) |
USD 1.04 billion |
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Forecast Year Market Size (2036) |
USD 2.09 billion |
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Regional Scope |
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The pregnancy detection kits market is segmented by distribution channel into pharmacies, drug stores, maternity clinics, and online sales, out of which, the pharmacies segment is anticipated to hold a notable share in the global pregnancy test kit market on the back of the easy availability of kits in pharmacies. The easy and quick testing results given by the kit is also estimated to boost the segment growth.
Our in-depth analysis of the global market includes the following segments
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By Type |
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By Distribution Channel |
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North America Market Statistics
Regionally, the global pregnancy test kit market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa region. North America is poised to account for largest revenue share by 2036, on the back of developed healthcare infrastructure in the region. The USA is the highest spending country in the healthcare sector. It is estimated that in 2020, the US spent approximately 4.1 trillion dollars on healthcare. On the back of the availability of efficient healthcare infrastructure in the region the global pregnancy test kit market is expected to grow during the forecast period.
APAC Market Analysis
The global pregnancy test kit market is projected to grow during the forecast period in the Asia Pacific region due to the increasing initiatives taken by the governments and raising awareness amongst the people. The region has a high population and according to data published by UNICEF every day 67,385 babies are born only in India. Hence Asia Pacific region is expected to hold lucrative opportunities for the growth of the global pregnancy test kit market during the forecast period owing to the presence of a larger consumer base.
April 6, 2022: Cardinal Health is joining hands with Innara Health to make next-generation Neonatal feeding development.
March 02, 2021: Philips joins hands with DiA Imaging Analysis for enhancing ultrasound with AI-based image quantification.
Author Credits: Radhika Pawar
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