Predictive Analytics Market Size

Predictive Analytics Market size was valued at USD 17.87 billion in 2024 and is expected to reach USD 249.97 billion by 2037, expanding at around 22.5% CAGR during the forecast period i.e., between 2025-2037. In the year 2025, the industry size of predictive analytics is assessed at USD 21.09 billion.

The market is rising as a result of the increasing demand for data generation across the globe, as the volume of data that is being created daily is astounding and is driven by the proliferation of data-generating devices, such as wearable electronics and smartphones, the widespread use of cloud computing, and the Internet of Things.  According to a report, it is anticipated that the amount of data created globally will surpass over 170 zettabytes in 2025, after five more years of growth.

Additionally, the growing number of mergers and acquisitions is believed to fuel predictive analytics market growth. For instance, in March 2023, Accenture acquired Flutura to help customers reach their net zero targets more quickly while also improving the efficiency of factories, refineries, and supply chains and offering Flutura's functionalities to customers in the mining, chemicals, energy, metals, and pharmaceutical sectors by strengthening its AI offerings.