On the basis of geographical analysis, the global point of sale (POS) market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and the Middle East & Africa region. Asia Pacific industry is likely to hold largest revenue share by 2037, on the back of growing number of small and medium sized enterprises, and a rapidly increasing consumer base of POS software. As of July 2020, there are more than 65 million micro, small and medium sized enterprises in the Southeast Asia today that employ about 150 million people and account for almost 98 percent of all the business in the region.
North America Market Analysis
Apart from these, reduction in the total cost of ownership is also projected to fuel the region’s market growth in the coming years. Moreover, the market in North America is expected to gather the largest share during the forecast period ascribing to the high adoption of POS software across several industry verticals, including employment of restaurant POS terminals, and rising usage of cloud-based applications in the region.
Author Credits: Abhishek Verma
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