North American Market Forecast
North American pilates & yoga studios market is expected to hold a share of 36% during the forecast period. The increasing number of yoga practitioners and the rise in the sales of yoga equipment at different studios are the two factors contributing to the market expansion in North America region. As per a report, since at least 2010, the number of Americans practicing yoga has been steadily rising. Approximately 21 million Americans claimed to have practiced yoga at least once during that year. That figure has increased to over 34.4 million by 2021, a 63.8% rise in yoga practitioners in the North American nations. The most well-known and well-liked exercise in the US and Canada is Pilates. These nations have a strong interest in discovering new cultures and trends, and yoga is one of them. Yoga is popular in the US and Canada, where people practice it on a regular basis. These days working women are more concerned of their health and fitness. As number of working women in the region is rising, it is estimated that the pilates and yoga studios market would expand in North America.
European Market Statistics
The pilates & yoga studios market in Europe is anticipated to hold a share of 27% by the end of 2037. In the region, Pilates and yoga are offered to students as extracurricular activities in their schools. Also, the prevalence of obesity in the region is rising significantly. As per the government of the United Kingdom’s data published in 2020, approximately 63% (two-third) of adults are above healthy weight and half of these are obese. The same source further mentions that 1 in every 5 children are obese in the nation. As the number of obese people is growing at a rapid pace, people in the region are becoming aware of a healthy lifestyle. In light of this, the pilates and yoga studios market is anticipated to witness significant growth.
Author Credits: Parul Atri
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