Pet Food Packaging Market Trends

The market for pet food packaging is anticipated to record a significant CAGR of around 5.5% over the forecast period, 2020-2028. The key factors driving the growth of the market include high income level of pet owners, convenience in packaging of pet food and rising affection for pets. Further, the accurate and clear information about the food on package, use of unique designs for packaging showing authenticity along with the trust and better closure system to keep the pet food fresh and odour free are accelerating the growth of the market.

The market is segmented by product type, by material type, by packaging form, by food type, by animal type and by end users. The packaging form is further segmented into bags, cans, pouches and boxes, out of which, the pouch segment is anticipated to be fastest growing on the account of associated benefits such as convenience for the consumers and zippered closure mechanism. Further, the light weight of the pouches reduces the transportation cost, thus leading to the growth of the market.

Growth Drivers

Increasing Pet Owners and Concerns related to Health of Pets

The pet food packaging industry is growing with the increased adoption of pets. In addition, the health and quality of life of pets largely depends on their diet. The pet owners prefer to purchase good quality packaging food products which can protect the food from corrosion and keep it fresh. The pet owners are more concerned about the ingredients used and type of packaging used. Moreover, the pet owners are more involved in the well being of their pets and are more educated about where from the pet food is coming, resulting into rising concern for sustainable packaging. Hence, these factors are anticipated to account for the growth in the market. 

Shift towards Recyclable Packaging of Pet Food

The online retail sales of pet food items have increased rapidly with the reliable packaging solutions for the customers. The pet food packaging market is shifting towards recyclable and reusable packaging as most of the customers have interest in environmental friendly packaging for their pets. Moreover, regulations by the government for proper recycling of packaging waste and its increased adoption is impacting the growth of the market in positive direction.

Restraints

Stringent Pet Food Regulations

Pet food is highly regulated and nearly all states selling pet food products need to register the product and the labels should follow the government requirements regarding the ingredients used in items and the product name. Further, without the acceptance from Food and Drug Administration (FDA), an ingredient cannot be used in pet food. This factor is expected to hinder the growth of the market.