Pet Fitness Care Market Size

Pet Fitness Care Market size was valued at USD 6.29 billion in 2024 and is projected to reach USD 14.44 billion in 2037, growing at more than 6.6% CAGR during the forecast period from 2025 to 2037. In 2025, the industry size of pet fitness care is assessed at USD 6.71 billion.

A major driver of the global pet fitness care market is the growing prevalence of pet humanization. The humanization of pets has changed consumer behavior and led to new brands, offering new opportunities in the market. For instance, in September 2022, the U.S. Chamber of Commerce published a report on an increasing number of households in the U.S. consider their pets a part of their family. Statistics released by the American Pet Products Association highlight soaring pet spending during the pandemic from USD 90 billion in 2018 to USD 123 billion in 2021.

 Furthermore, pet humanization trends have created a stream of profitable opportunities, with brands referring to pet owners as parents and offering pet supplements, human-grade meals, pet insurance, and walk-in pet clinics to mimic human care in veterinary care. The trends favor creating steady opportunities in the pet fitness care sector. Additionally, the increasing pet ownership is poised to benefit the pet fitness care market. In contrast, the spending on pet fitness care is expected to exhibit steady growth in the foreseeable future with the demographic shift of a growing number of millennials and Gen Z owning pets. For instance, HealthforAnimals reported pet ownership to be increasing globally in millennial households with smaller families and children conceived later in life, and the expanding middle class is driving pet ownership in emerging pet fitness care markets.

In price-conscious markets, the rising prevalence of pet insurance and government grants assist pet care, creating opportunities to provide pet fitness care solutions. For instance, in January 2024, the City of San Bernardino reported a grant of USD 125 thousand from the University of California to provide free pet care. Furthermore, HealthforAnimals compiled datasets that pet veterinary care and pet life expectancy have increased which bodes well for sustained opportunities in the pet fitness care market. With growing social media trends supporting pet fitness care and associating pets with the betterment of human mental health, the global pet fitness care sector is positioned to find profitable opportunities and maintain its robust growth by the end of the forecast period.