Personal Training Software Market Outlook:
Personal Training Software Market size was over USD 2.1 billion in 2025 and is estimated to reach USD 3 billion by the end of 2035, expanding at a CAGR of 4.1% during the forecast period, i.e., 2026-2035. In 2026, the industry size of personal training software is evaluated at USD 2.1 billion.
The rising health consciousness of individuals and the shifting trend towards digital health solutions are the major growth factors in the personal training software market. The increasing incidence of lifestyle-related disorders, such as diabetes and obesity, is making associated chronic diseases more severe. This is pushing medical authorities to promote weight management and fitness maintenance, inspiring individuals to invest in this sector. Such a substantial demography can be testified by the 2024 findings by the NCD Risk Factor Collaboration (NCD-RisC), which revealed that over 1.0 billion people living worldwide were obese, where 880 million and 159 million were adults and children & adolescents aged 5-19 years.
The supply chain of the market is principally distributed across software developers and service providers. The traditional indicators of payers’ pricing dynamics, including the producer price index (PPI) and the consumer price index (CPI), of the global fitness industry showcase a persistent rise in values, particularly due to the cost inflation in the equipment, workforce, and infrastructure. In this regard, in a 2024 article, the National Academy of Sports Medicine (NASM) suggested a balanced and comprehensive pricing strategy for fitness centers, setting private training sessions at USD 85 per hour and coaching pay at USD 30 per hour to secure a 65% profit margin. Thus, tech-based pioneers are focusing on the development of more scalable and affordable options to attract a larger consumer base.
