Personal Care Appliances Market Share

APAC Market Statistics

Asia Pacific in personal care appliances market is likely to capture over 34% revenue share by 2036. The market growth in the region is also expected on account of the number of variables such as the rapidly increasing number of young people, growing disposable incomes, and rapid urbanization.

The fast expansion of social media usage, especially in India, and increased brand awareness are contributing to the region's dynamic growth. For instance, data indicates that as of early 2023, 398.0 million users in India were 18 years of age or older, accounting for 40.2% of the nation's total population. The industry dynamics are being significantly influenced by the entry of multiple new manufacturers from China, India, and Japan, which is changing the scene.

South Korea exhibits high-compounding growth rates for the personal care appliances market. The surge is seen because of the high demand of a wide range of products and passion for beauty and personal care. The development of products in the category of hair care and skin care goes much farther than just being another wonder of beauty but also adding improvised care for your hair and skin. Reports suggest, that in South Korea, 57.6% of one thousand respondents stated that the high costs of dermatological clinics and spas influenced their decision to opt for home beauty appliances rather than visit a dermatological clinic to receive skin care treatment.

North American Market Analysis

The North America region will also witness tremendous growth for the personal care appliances market during the forecast period and will hold the second position owing to the high consumer awareness, significant spending power, and a cultural emphasis on personal grooming and well-being.

The rapid acceptance of improved personal care appliances can be credited to the active uptake of technical breakthroughs by North American consumers. Also, the existing online retail infrastructure in the region makes a wide variety of personal care equipment more easily accessible to consumers.

The US is the leading personal care appliances market in North America which is exhibiting a great potential of revenue in the personal care appliances industry. The US generated the highest retail sales value of 24 billion U.S. dollars in 2021 hair styling products in the personal care electrical appliances market. Besides health & social issues, the trend in personal care and grooming is increasing the market space of the beauty industry. Domestic usage of personal care appliances is one of the major factors that makes the demand for personal care appliances increase significantly.