Panty Liners Market Size

Panty Liners Market size was over USD 4.27 billion in 2023 and is projected to reach USD 7.57 billion by 2036, witnessing around 4.5% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of panty liners is assessed at USD 4.42 billion.

The growth can be anticipated to increase further as a result of increasing caution among women about their health and hygiene along with rising financial independence among them. Education is another factor- women are more educated now, as compared to women in the past, and are becoming aware of the repercussions that unhygienic practices can lead to. Along with this, the government encourages women to take care of their hygiene and sanitation as there are several women who experience vaginal problems like yeast infection, redness, itchiness, and burning and others.