Oral Rinse Market Share

  • Report ID: 6327
  • Published Date: Aug 19, 2024
  • Report Format: PDF, PPT

Oral Rinse Market Share

North America Market Statistics

The oral rinse market in North America is estimated to surpass USD 1.9 billion during the forecast period due to the increased awareness of oral health. The Journal of the American Dental Association 2022 stated that the percentage of Americans, especially young children annual visits for oral healthcare witnessed a lucrative gain from 74% to 86% between 2000 and 2018.

The dental facilities in the U.S. are at a surge. For instance, the Centers for Disease Control and Prevention published a report in June 2023, stating that the percentage of adult dental visits in 2020 was estimated to be 62.7%. In addition, the U.S. also showed increasing spending on healthcare by the public and private sectors. The Centers for Medicare & Medicaid Services in July 2024 slated that U.S. healthcare spending increased by 4.1%, while health spending accounted for about 17.3% of the country’s GDP.

Oral rinses in Canada are in high demand owing to the prevalence of major key players such as Listerine, SD Mouthwash, and Biotene. Led by this a variety of media, including the internet, television, and dental experts promote oral rinse in this country. The gain in this sector will augment the digital dental impression value in the near future.

APAC Market Analysis

Asia Pacific will also encounter huge growth in the oral rinse market share during the forecast period with a notable size and will account for the second position. The increase in dental health education along with its awareness in this region. The WHO in 2022 estimated that Asia Pacific had more than 900 million untreated cases of dental caries, severe periodontal diseases, and edentulism in 2019.

Increasing per-capita income in China is contributing to the growth of the oral rinse market in this country. According to the State of China in July 2024, the national per capita disposable income increased by 5.9% as compared to 2023 and crossed USD 2400.

Japan has shown a lucrative increase in people having dental disorders such as periodontal pockets, caries, and dental calculus. According to a report by the National Institutes of Health in 2022 estimated that about 6.1% of people between 15-19 years old and 25.7% 20-24 years old had periodontal pockets of 4mm and deeper.

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Oral Rinse Market Share
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Author Credits:  Radhika Pawar


  • Report ID: 6327
  • Published Date: Aug 19, 2024
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

In the year 2023, the industry size of the oral rinse market was USD 7.4 billion.

The market size of the oral rinse landscape is projected to cross USD 16.5 billion by the end of 2036 expanding at a CAGR of 6.9% during the forecast period i.e., between 2024-2036.

The major players in the market are Sensodyne, Colgate-Palmolive Company, Johnson & Johnson, GlaxoSmithKline, Unilever, TheraBreath, Proctor & Gamble, Biotène, Himalaya Wellness Company, and others.

In terms of product, the antiseptic mouthwash segment is anticipated to garner the largest market share of 30.2% by 2036 and display substantial growth opportunities during 2024-2036.

The market in the North America region is projected to hold the largest revenue share of 46.9% by the end of 2036 and provide more business opportunities in the future.
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