OSS/BSS Market size was valued at USD 68.04 billion in 2023 and is set to exceed USD 318.25 billion by the end of 2036, expanding at over 12.6% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of OSS/BSS is evaluated at USD 74.9 billion.
Increasing adoption of convergent billing systems to address real-time customer needs, and the enhanced focus to improve operational efficiency are expected to fuel the progress of this market. The growth of the market can also be attributed to factors such as the surge in adoption of OSS/BSS among prominent financial institutes and telecom service providers to enhance subscriber engagement and customer experience.
Growth Drivers
Challenges
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Base Year |
2023 |
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Forecast Year |
2024-2036 |
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CAGR |
12.6% |
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Base Year Market Size (2023) |
USD 68.04 billion |
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Forecast Year Market Size (2036) |
USD 318.25 |
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Regional Scope |
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The OSS/BSS market is segmented based on solution into service assurance, network management, inventory management, billing and revenue management, service fulfilment, and customer and product management, out of which, the billing and revenue management segment is anticipated to hold the largest share by the end of 2029 on account of increased adoption of convergent billing systems for addressing real time customer needs and to amplify revenues. In addition, the benefits of integrating different charges into a single customer invoice are also projected to contribute to the growth of the segment during the forecast period.
On the basis of enterprise size, the small and medium enterprise segment in the global market is projected to grow with a significant CAGR over the forecast period. The growth of the segment can be attributed to the widespread adoption of OSS/BSS among small and medium enterprises to drive operational efficiency and enhance customer management.
Our in-depth analysis of the global market includes the following segments:
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By Solution |
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By Deployment |
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By Enterprise Size |
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By Application |
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Geographically, the OSS/BSS market is segmented into North America, Latin America, Europe, Asia Pacific and the Middle East & Africa region. The market in the Asia Pacific industry is set to dominate majority revenue share by 2036, led by increased demand for OSS/BSS from the telecom sector in the region due to factors such as the mounting mobile data traffic, intense competition among telecom operators, and declining average revenue per user. Furthermore, in 2021, the market in North America is evaluated to occupy the largest share in terms of revenue, owing to the proliferation of mobile network operators and communication service providers, accompanied by the adoption of various strategies by telecom service providers in this region to upgrade their existing OSS & BSS to develop new service capabilities and adapt to the changing market scenarios in the region. Along with this, North America also leads in terms of deployment of 5G networks, which is also expected to drive new service opportunities in the region. Alternatively, the market in Europe is also anticipated to occupy a significant share in the market on account of increasing public & private investments for the development of the telecom sector in the region.
Author Credits: Abhishek Verma
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