Online Microtransaction Market Share

  • Report ID: 3738
  • Published Date: Aug 26, 2024
  • Report Format: PDF, PPT

Online Microtransaction Market Share

On the basis of geographical analysis, the global online microtransaction market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region. The market in Asia Pacific industry is expected to dominate majority revenue share by 2036, led by rising demand for games, amongst the younger population, in countries, such as, Japan, South Korea, India, and Indonesia. For instance, according to a report by the World Bank, in India, 361,017,585 individuals were aged under 14 years in 2020. Moreover, increasing penetration of mobile and gaming consoles in the regional markets, is further expected to boost the market growth. The market in the North America region is anticipated to gain the largest market share throughout the forecast period owing to the increasing tech-savvy population in the region.

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Author Credits:  Abhishek Verma


  • Report ID: 3738
  • Published Date: Aug 26, 2024
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

In the year 2024, the industry size of online microtransaction is estimated at USD 77.57 billion.

Online Microtransaction Market size was over USD 70.11 billion in 2023 and is anticipated to reach USD 355.44 billion by 2036, growing at around 13.3% CAGR during the forecast period i.e., between 2024-2036. The growing penetration of internet services and growing trend of gaming will boost the market growth.

Asia Pacific industry is expected to dominate majority revenue share by 2036, led by rising demand for games, amongst the younger population, in countries, such as, Japan, South Korea, India, and Indonesia.

The major players in the market are Wargaming Group Limited, Riot Games, Inc., Nexon Co., Ltd, NCSoft Corporation, Electronic Arts Inc., Activision Blizzard, Inc, Valve Corporation, Smilegate Holdings, and others.
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