Online Coaching Software Market Size

Online Coaching Software Market size was valued at USD 2.47 billion in 2023 and is expected to exceed USD 13.72 billion by 2036, registering over 14.1% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of online coaching software is assessed at USD 2.75 billion. The growth of the market can be attributed to the growing prominence of e-learning and digital education post the COVID-19 pandemic. Education sector took a hit during the global lockdown due to coronavirus, and classes were shifted to the online medium, where students attended online classes through smartphones or other devices. As a result, distance learning, and e-coaching rose to prominence, which were otherwise overlooked. The rising adoption of online education is estimated to boost the online coaching software market growth. Moreover, various advantages of online coaching, such as, larger reach, increased accessibility in remote areas, more options for subjects to learn, and reduced operational cost, propelled the demand for e-coaching. The rise in demand for online coaching is projected to directly boost the demand for online coaching software. In addition to this, adoption of online coaching software reduces the labor cost, as additional management work, including attendance record, income and expense management, and communication management, are inbuilt in the software. The growing sale of smartphones, laptops and PCs is also estimated to positively influence the market growth. The global sale of smartphones surpassed 1.35 billion units in 2020.

The growing penetration of internet to remote areas and increasing number individuals accessing the internet are estimated to boost the online coaching software market growth. According to the statistics by the World Bank, 56.727% population had access to internet in 2019, up from 46.317% in 2017. The adoption of internet connection is expected to further increase in the upcoming years, which is projected to strengthen the market growth.