Online Coaching Software Market size was valued at USD 2.47 billion in 2023 and is expected to exceed USD 13.72 billion by 2036, registering over 14.1% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of online coaching software is assessed at USD 2.75 billion. The growth of the market can be attributed to the growing prominence of e-learning and digital education post the COVID-19 pandemic. Education sector took a hit during the global lockdown due to coronavirus, and classes were shifted to the online medium, where students attended online classes through smartphones or other devices. As a result, distance learning, and e-coaching rose to prominence, which were otherwise overlooked. The rising adoption of online education is estimated to boost the online coaching software market growth. Moreover, various advantages of online coaching, such as, larger reach, increased accessibility in remote areas, more options for subjects to learn, and reduced operational cost, propelled the demand for e-coaching. The rise in demand for online coaching is projected to directly boost the demand for online coaching software. In addition to this, adoption of online coaching software reduces the labor cost, as additional management work, including attendance record, income and expense management, and communication management, are inbuilt in the software. The growing sale of smartphones, laptops and PCs is also estimated to positively influence the market growth. The global sale of smartphones surpassed 1.35 billion units in 2020.
The growing penetration of internet to remote areas and increasing number individuals accessing the internet are estimated to boost the online coaching software market growth. According to the statistics by the World Bank, 56.727% population had access to internet in 2019, up from 46.317% in 2017. The adoption of internet connection is expected to further increase in the upcoming years, which is projected to strengthen the market growth.
Growth Drivers
Challenges
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2023 |
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Forecast Year |
2024–2036 |
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CAGR |
14.1% |
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Base Year Market Size (2023) |
USD 2.47 billion |
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Forecast Year Market Size (2036) |
USD 13.72 billion |
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Regional Scope |
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The market is segmented by device type into smartphones, tablets, desktop, and others, out of which, the smartphones segment is anticipated to hold the notable share in the global online coaching software market over the forecast period on account of growing demand and production of smartphones, along with easy availability of mobile phones even in remote areas. The growing sales of smartphones, backed by flexible price-range of phones, is also estimated to encourage segment growth. On the basis of application, the online coaching software market is segmented into class schedule, student management, fees enquiry management, parent communication module, online exam, library management, and others, out of which, the fees enquiry management segment is estimated to grow significantly during the forecast period, owing to the accuracy in maintaining records through software, as compared to human resources. The parent communication segment is also estimated to hold notable share over the forecast period, as communication is easier with the help of software. The messages or notices can be sent to multiple users at the same time, efficient communication can be maintained via robots, and two-way communication can be achieved easily.
Our in-depth analysis of the global market includes the following segments:
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By Deployment |
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By Pricing Model |
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By Device Type |
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By Application |
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End-User |
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On the basis of geographical analysis, the global online coaching software market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region. The market in Asia Pacific industry is expected to hold largest revenue share by 2036, due to increasing young population, along with growing reach of smartphones and internet. According to the data by the World Bank, in India, over 361,017,585 individuals aged below 15 years.
The market in the North America region is anticipated to gain a substantial online coaching software market share throughout the forecast period backed by the growing adoption of digital education, along with increasing technical advancement in the educational sector.
July 31, 2020: E-Khool announced the launch of the latest version of LMS for online exam app, coaching app, and learning app.
December 30, 2017: NIKKAM Consulting services to collaborate with E-Khool for employee training programs.
Author Credits: Abhishek Verma
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