Network Traffic Analytics Market Analysis

Component (Software, Service)

The software segment in the network traffic analytics market is predicted to dominate with a revenue share of 60 % in the upcoming future. The need for network traffic analytics software is being driven by the rising requirement for improved network management systems to address network traffic complexity and escalating cybercrime. The segment in the market is expanding due to the urgent requirement to guarantee communication is transparent at both the device and system levels.

End-User (BFSI, IT & Telecom, Government, Energy & Power, Retail)

The BFSI segment is expected to hold 38% share of the global network traffic analytics market. There is a significant client base for the BFSI sector services, which is backed by the existence of a substantial networking framework and crucial data. Therefore, this sector frequently experiences data breaches and cyber-attacks. The likelihood of these cyberattacks and data breaches has increased due to people's increasing preference for online and mobile banking, which has prompted banks and other financial institutions to adopt network traffic monitoring techniques. According to research, the average annualized cost of data breaches for businesses providing financial services has climbed to USD 18.5 million around the world. Financial institutions prioritize employing network traffic monitoring tools in their operations, which drives the BFSI sector market since it has a substantial influence on a company's reputation.

Our in-depth analytics of the global market includes the following segments:

Component

Software
Service

Deployment

Cloud
On-premise

End - User

BFSI
IT & Telecom
Government
Energy & Power
Retail

Frequently Asked Questions (FAQ)

In the year 2025, the industry size of network traffic analytics is estimated at USD 4.07 billion.

The network traffic analytics market size was valued at USD 3.44 billion in 2024 and is likely to cross USD 13.2 billion by 2037, registering more than 10.9% CAGR during the forecast period i.e., between 2025-2037. The expansion of network infrastructure on a worldwide scale as a result of the rise in data centers and shared storage options will boost the market growth.

North America industry is expected to account for largest revenue share of 35% by 2037, due to presence of two significant economies, including the USA and Canada.

The major players in the market are Cloudflare, Inc., Awake Security Inc., Broadcom Corporation, NEC Corporation, NETSCOUT Systems, Inc., Netreo Incorporated, Core Security Technologies, Nokia Corporation, Accenture Plc, Kentik Technologies Inc.

Network Traffic Analytics Market Analysis