Natural Surfactants Market Analysis

  • Report ID: 2610
  • Published Date: Sep 09, 2025
  • Report Format: PDF, PPT

Natural Surfactants Market Segmentation:

Source Segment Analysis

The plant-based surfactants are anticipated to hold a 52% share in the global market in 2035, which is mainly propelled by the utilization of vegetable oils and starches derived from renewable resources such as coconut, palm, and corn. These surfactants are biodegradable, non-toxic, and environmentally sustainable, rendering them highly favored in the personal care, cosmetics, and home care sectors. The increasing consumer demand for eco-friendly products, along with regulatory backing for sustainable chemicals, is further hastening their adoption, thereby establishing plant-based surfactants as a crucial factor in the long-term growth and innovation of the market.

Application Segment Analysis

The personal care and cosmetics segment is expected to hold a 47% share in the global market in 2035. The growing consumer inclination towards natural and organic personal care items drives the demand for natural surfactants within this sector. As reported by the U.S. National Institutes of Health (NIH), natural components minimize skin irritation and lessen environmental effects, thereby promoting their wider acceptance. Additionally, regulations imposed by the European Chemicals Agency (ECHA) limit the use of harmful substances in cosmetics, thereby encouraging the utilization of natural surfactants.

Product Type Segment Analysis

The alkyl polyglucosides segment is expected to hold a 35% share by 2035, due to their significant biodegradability, low irritability, and compatibility with skin and environmental standards. They are used in household cleaning, personal care, and industrial applications, and have the most significant market presence due to the growing need for eco-friendly and safe formulations. Their continued, strong growth has been bolstered by ongoing adoption in Europe and North America. In addition, cost-effectiveness and performance efficiency will continue to strengthen their leading position relative to sophorolipids, rhamnolipids, saponins, and other categories of natural surfactants.

Our in-depth analysis of the global market includes the following segments:

Segment Subsegment

Source

  • Plant-Based (Vegetable Oils, Starches)
  • Microbial
  • Animal-Based

Application

  • Personal Care & Cosmetics
  • Household Cleaners
  • Industrial & Institutional Cleaning
  • Agriculture
  • Food & Beverages

Product Type

  • Alkyl Polyglucosides
  • Sophorolipids
  • Rhamnolipids
  • Saponins
  • Others

Form

  • Liquid
  • Powder
  • Gel

Browse key industry insights with market data tables & charts from the report:

Frequently Asked Questions (FAQ)

In the year 2025, the industry size of natural surfactants was over USD 21.7 billion.

The natural surfactants market size was valued at USD 21.7 billion in 2025 and is projected to reach USD 31.2 billion by the end of 2035, rising at a CAGR of 4.3% during the forecast period, i.e., 2026-2035.

The major players in the market are BASF SE, Clariant AG, Croda International Plc, Dow Inc., Evonik Industries AG, Huntsman Corporation, and others.

The plant-based surfactants are anticipated to hold a 52% share in the global market in 2035.

The Asia-Pacific is anticipated to capture a 42% share of the global market by 2035.
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