Medical Rehabilitation Services Market Segmentation:
Therapy (Physical, Occupational, Cognitive, Speech)
Physical therapy segment is anticipated to account for more than 37.6% medical rehabilitation services market share by the end of 2035. This is primarily attributed to the rising awareness about the advantages of physical therapies amongst the population. In addition, improved technology, enhanced patient engagement, and accessibility along with an increased emphasis on preventive care and rehabilitation for chronic diseases foster the growth. This results in improving patient outcomes, reducing pain, and facilitating speedy recovery from surgeries and accidents.
Advances in the treatment of modalities, including computer-assisted therapy and customized exercise programs tailored to individual needs, will improve patient outcomes and satisfaction and fuel further demand for physical therapy services. In August 2020, PRN, a privately held company, and MemorialCare, a well-known nonprofit integrated health system entered into a joint venture partnership to operate 17 full-service physical therapy centers that are community-based to render a vast range of services, including sports medicine, occupational therapy, and physical therapy.
Service Type (Outpatient, Inpatient)
The outpatient segment is expected to dominate the medical rehabilitation services market. which include the growing preference for low-cost and convenient care and enhancements in telehealth technologies. Increasing emphasis on preventive and post-acute care also contributes to this growth. Tele-rehabilitation has also grown over the past years making a tremendous stride since the pandemic, as patients are generally in favor of virtual consultations and rehabilitation sessions that can fill out their time allocations free of travel costs.
In addition, joint ventures between technology companies and rehabilitation service operators are arising, bringing several new and innovative digital platforms and applications. These services are aimed at enhancing engagement and adherence to therapy regimens and bid to integrate services into a cohesive package that saves the patient's time. Furthermore, this model has gained popularity owing to the shorter treatment times, rising demand for occupational therapies, and availability of specialized outpatient centers.
End Use (Hospitals, Homecare Settings, Rehabilitation Center)
The hospital segment is poised to dominate the medical rehabilitation services market owing to the prevalent demand for specialized care for post-acute and chronic diseases. Also, hospitals are well-equipped with interdisciplinary teams and cutting-edge technologies that enable them to provide enhanced and efficient rehabilitation treatments. Furthermore, compared to independent rehabilitation facilities or home-based care, hospitals have better infrastructure such as advanced diagnostic facilities, skilled nursing staff, and their capacity to manage complex situations and a higher level of trust.
The growth and development of rehabilitation services in hospital settings are also motivated by the need to achieve quantifiable outcomes, such as increased mobility and functional independence thus fostering the hospital segment growth. For instance, patient satisfaction with hospital services rose from 79.9% in 2018 to 92.6% in 2020, according to national statistics. In May 2024, CARE Hospital expanded its services by introducing the launch of a new Sports Medicine and Rehabilitation Center that is technically advanced in delivering services.
Our in-depth analysis of the global medical rehabilitation services market includes the following segments:
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