North America Market Statistics
By 2036, North America medical foods market is expected to account for around 46.9% revenue share. The growth in this region is led by the surge in the geriatric population suffering from chronic conditions. The Centers for Disease Control and Prevention 2024 estimated that almost 129 million people suffer from major chronic diseases such as diabetes, cancer, hypertension, heart disease, and obesity. Additionally, the increasing number of infants and rising cases of malnutrition are all contributing to the growth of the market.
The increasing number of infants in the U.S. is the primary growth factor for the medical foods market share as they are highly dependent on formulas and medical foods. Centers for Disease Control and Prevention published a report in 2022 stating that in the U.S. the birth rate increased by 1% from 2020 to 2021 crossed about 3 million births in 2022.
Nutritional deficiencies in Canada are the main cause of people suffering from malnutrition. To cater to this condition minerals and vitamin supplements are required which demand for medical foods in this country. According to Global Affairs Canada 2021, about 2.3 billion people suffer from malnutrition, out of which 928 million (due to less food consumption), 2 billion (less vitamins and minerals consumption), and about 40% of all women and men are obese or overweight.
APAC Market Analysis
Asia Pacific will also encounter huge growth in the medical foods market share during the forecast period with a notable size and will account for the second position. The rapid population growth in this region coupled with urbanization and awareness of early diagnosis and chronic and critical diseases has fueled the market growth in this region. Asian Development Bank predicted that by the end of 2050, 1 out of 4 people will be over 40 years old.
The increasing prevalence of diabetes and cancer in China makes the population more susceptible to diseases. According to the World Economic Forum 2023, WHO commented that the increase in diabetes in China was “explosive” and predicted that by 2021 the country could have 141 million diabetic patients which accounts for about 1/1oth population.
Japan has shown a lucrative increase in people living a sedentary lifestyle by joining corporate jobs. This makes people take a step towards a healthy life by incorporating nutritious foods into their diet. The National Institutes of Health 2021 estimated that on average about 25% of Japanese fall under the high-sedentary group and have more than 8 hours of sedentary time. Additionally, medical foods are not only meant for patients or to cure diseases but for preventing them as well. This benefited the medical food providers of this country.
Author Credits: Radhika Pawar
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