Maca Extract Market Trends

Growth Drivers

• Traditional Utilization in Healthcare Sector to Drive the Demand- In Latin America, where it is known to enhance fertility and be an aphrodisiac, the plant has a longstanding history of use. Based on its use, maca extract has a number of beneficial properties that contribute to its increased use as a medicinal product and as a treatment. The nutritional sector already uses a substantial amount of maca extract, and this is expected to increase significantly over the coming years. This also helps the maca extract Industry, which is booming due to increased demand for these dietary fibers and supplements in all parts of the world.
• The Attributes and Useful Properties to Propel the Market Demand- Due to its uncommon market demand, important functional characteristics, and wide use both indoors and outdoors. Similar to other superfoods originating in the Latin American region, Maca root extract and its derivative products are expected to be significantly expanded and eventually stabilized over the forecast period. The majority of the market for them is based on claims that maca root extract can be used to decrease infertility. According to the World Health Organization, nearly one in every six adult population experiences infertility across the globe.
• Trending Shift Towards Organic Consumption- One major contributor to maca extract growth is the strong preference of individuals for organic flavors and consumption that has established its roots in mainstream markets in Western countries.

Challenges

• High Price and Severe Competition in Market - The market's pricing and fierce competition are only two of the challenges that might prevent it from expanding. Despite being unique, the maca competes with several other natural fertility medicines that are often less expensive, which is damaging the market in developing countries. However, the higher costs associated with it have hampered the expansion of the global maca extract market.
• Low Awareness Reading the Availability of Maca
• Lack of Scientific Evidence