Lingerie Market Regional Analysis:
APAC Market Insights
Asia Pacific industry is predicted to dominate majority revenue share of 46% by 2035. The market growth in the region is also expected on account of growing disposable income due to the increasing number of working people.
In India, the presence of huge cloth manufacturing units and the easy availability of cheap labor and raw materials expand the market size of lingerie. Furthermore, the boom in the textile industry in India contributes to the market growth of lingerie. According to a survey from the Indian Brand Equity Foundation (IBEF), the textile industry employs approximately 65 million people in direct and indirect sectors. It contributes 2.3% of India's GDP, 13% of industrial output, and 12% of total exports.
In China, changing consumer preferences and increasing awareness about trendy fashion due to the huge exposure to Western culture have increased the purchase of good-quality lingerie collections. According to Research Nester’s research, lingerie fabric export shipments from China stood at 556, exported by 102 Chinese exporters to 73 buyers.
North American Market Insights
The North American region will also encounter huge growth in the lingerie market during the forecast period and will hold the second position owing to the growing demand for luxury brands and the huge presence of online buyers.
The high demand for sustainable products in the US, due to rising environmental consciousness among people, leads to a boost in the market growth of lingerie. Researchers at Research Nester estimated that in 2022, 72% of US shoppers considered a product’s environmental impact to be a crucial purchasing factor. Furthermore, in the US, consumers highly prefer lingerie collections made up of sustainable fabrics that expand the market size of lingerie.
In Canada, the huge number of trade shows and events that showcase textile products from various regions influence consumers to spend on trendy clothing products. Due to this factor, the rising demand for high-quality lingerie fabric boosts the market growth of lingerie. According to a recent report, in 2021, sales of women’s lingerie in Canada generated USD 1.44 billion.
