Lead-to-Account Matching and Routing Software Sector: Growth Drivers and Challenges
Growth Drivers
- Growing Number of Business Website Visitors – Growing number of lead generations for businesses is responsible to escalate the demand for lead-to-account matching and routing software. The software uses different tools and techniques to decide whether the lead is a good match for an existing account, further filtering and prioritizing the leads accordingly. It was observed that, business websites on an average received approximately 1500 – 2500 visitors per month to their site.
- Upsurge in the Number of Email-users – It has been estimated that, in 2022, there are approximately 4 billion email users worldwide.
- Increasing Number of Social Media Users –It has been observed that, approximately 59 % of the global population used social media, by July 2022.
- Growing Penetration of Internet –As of 2022, there are more than 4.5 billion active internet users worldwide estimated.
Challenges
- Stringent Privacy Policy and Security Regulations
- Concern of Poor Lead Acquisition
- Efficiency and Scalability of the Algorithms
Lead-to-Account Matching and Routing Software Market: Key Insights
|
Base Year |
2024 |
|
Forecast Year |
2025-2037 |
|
CAGR |
9.5% |
|
Base Year Market Size (2024) |
USD 965.07 million |
|
Forecast Year Market Size (2037) |
USD 3.14 billion |
|
Regional Scope |
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Browse key industry insights with market data tables & charts from the report:
Frequently Asked Questions (FAQ)
In the year 2025, the industry size of lead-to-account matching and routing software is assessed at USD 1043 million.
Lead-to-Account Matching and Routing Software Market size was over USD 965.07 million in 2024 and is projected to reach USD 3.14 billion by 2037, growing at around 9.5% CAGR during the forecast period i.e., between 2025-2037.
North America industry is expected to dominate majority revenue share by 2037, backed by presence of growing digitalization of products, businesses and services, as well as the rising e-commerce in the region.
The major players in the market are LeanData, Inc., Groove Labs Inc., RingLead Inc., TrustRadius, SugarCRM Inc., Openprise Inc., Eustace Consulting, Inc., Caliber UX, Inc. dba CaliberMind, Bizible Inc., Leadspace Inc., and others.
