IoT Enabled Washing Machine Market Trends

Growth Drivers

• User Friendly Features
  The IoT enabled washing machine market is increasing owing to its user-friendly operating features, such as user can easily use their smart phones to reserve, schedule, and monitor their washing machines. It also helps them in recording laundry usage history.
• Increasing Enthusiasm of Consumers
  Attractive features of the IoT enabled washing machines are making the consumers curious to buy this amazing product. The demand for IoT enabled washing machines is not only restricted to the urban areas, but it has gained popularity in semi-urban and rural areas too.
• Less availability of time
  With increase in workload and hectic schedules, people hardly find any time to do home chores.  This creates a need for smart products, hence there is going to be an increase in demand for IoT enabled washing machines.
• Eliminate major Inefficiency
  IoT enabled washing machines help users by notifying them when their laundry loads have completed a wash cycle. In addition, IoT-enabled washing machines can smartly handle the event of power failures or mechanical issues. This saves both time and money by preventing half-completed laundry loads from being washed all over again.  

Challenges

• Poor Internet Connectivity to inhibit the Market Growth
  The major restraint factor in this IoT enabled washing machine market is poor internet connectivity. As a person cannot operate the machine without internet and hence is the major restrain factor of this growing market.
• Privacy Issues
  IoT enabled washing machine collects various data via sensor and from users. As to operate the machine the first thing is to connect it to the internet or Wi-Fi which generates more data about the user’s patterns and behavior. This data is more than expected to be stored in all of the company’s servers and can easily fall into the wrong hands. On the other hand, customers should be careful while connecting their machine to the mobile phones and read all the privacy policies carefully before using it. In some cases company may reject all the access to the customers if they do not provide details of their data usage to them, this is a trick used by many companies that leaves the customers with no option but to accept their terms and share personal details.