Intranet as a Service Market size was valued at USD 15.7 billion in 2024 and is poised to register USD 75.1 billion at a CAGR of 11.8% during the forecast period from 2025 to 2037. In 2025, the industry size of intranet as a service is estimated at USD 17.6 billion.
A major market driver is the rising adoption of intranet as a service by organizations seeking to leverage cost-effective platforms. The increasing demand provides lucrative opportunities for key market players to position advanced business-to-business (B2B) solutions to optimize workflows. A key market shift was ushered in by the COVID-19 pandemic that boosted the prevalence of hybrid and remote work. For instance, in October 2024, the U.S. Bureau of Labor Statistics reported findings from the American Community Survey (ACS) that remote work drastically increased across all major industries owing to COVID-19 restrictions and while the removal of all social distancing policies has reduced the percentage of remote workers, the number is still higher than in 2019. Companies require scalable solutions that can provide access anywhere for a rising number of remote workforce, and IaaS services are key solutions to solving the predicament.
The intranet as a service market growth is driven by technological advancements and positioning IaaS services as vital components to digital transformation strategies worldwide. The advent of powerful generative AI tools is beneficial for the sector’s growth by enhancing user experience. Furthermore, the rise of social media has fueled new-age jobs such as content creation, which leverage IaaS services to leverage generative AI tools such as ChatGPT plus or Microsoft CoPilot for large companies to automate routine tasks. For instance, in November 2023, BP p.l.c. announced that it will be expanding the use of generative AI to boost its global employee experience through the use of Copilot for Microsoft 365.
The infrastructure as a service sector’s lucrative opportunities are evident from the increasing revenue share of top industry players such as Microsoft. For instance, Microsoft reported revenue worth USD 211 billion and over USD 88 billion in operating income in the fiscal year 2023, which augurs well for the industry stakeholders in the IaaS sector. Furthermore, IaaS services have become indispensable in modern digital workplaces, and with a rising push for digitization globally, the market is positioned to maintain a profitable expansion by the end of the forecast period.
Growth Driver
Challenges
Base Year |
2024 |
Forecast Year |
2025-2037 |
CAGR |
11.8% |
Base Year Market Size (2024) |
USD 15.7 billion |
Forecast Year Market Size (2037) |
USD 75.1 billion |
Regional Scope |
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Deployment Model (Public, Private, Hybrid)
The public segment is set to hold more than 47.7% intranet as a service market share by 2037. A major driver of the segment’s growth is the cost-effectiveness and scalability offered. The public deployment model leverages shared cloud infrastructure allowing organizations to reduce IT investments. Furthermore, public cloud providers benefit from economies of scale that allow them to offer services at competitive prices and are expected to find rising opportunities due to increasing demand for remote access to intranet services.
In March 2024, Granicus signed a Strategic Collaboration Agreement (SCA) with Amazon Web Services (AWS) to offer engagement and experience solutions to the public sector hosted on AWS. The collaboration is poised to enable Granicus to capture billions of monthly digital transactions and drive personalized citizen experiences, indicating to industry shareholders the lucrative opportunities in the public deployment model segment of the IaaS sector.
The private deployment model of the Internet as a service market is positioned to offer profitable opportunities to key market players during the forecast period. The segment’s expansion is attributed to rising awareness of data security and stringent calls to impose data security regulations. Sectors such as healthcare, defense, finance, etc., are adopting private intranet platforms, either on-premise or managed by a third-party vendor to ensure that data access adheres to regulatory standards.
While the implementation time can be higher, private deployment models are preferred choices for large organizations with considerable IT budgets. For instance, in October 2024, Deloitte and Liferay partnered to provide digital experiences and redefine the evolving customer needs by integrating conceptualization and development on Liferay’s Digital Experience Platform (DXP). Successful collaborations as such bode well for the continued growth of the segment.
Organization Size (Large Enterprises, SME)
By organization size, the large enterprise segment of the intranet as a service (IaaS) market is poised to provide profitable opportunities by the end of the forecast period. Large organizations require scalable solutions to streamline internal collaboration and IaaS providers are poised to find opportunities with large enterprises expanding to emerging economies. Large corporations operate in multiple markets with branches across multiple geographical locations necessitating centralized platforms that facilitate operational consistency. IaaS providers are poised to find opportunities with large enterprises expanding to emerging economies, driving requirements for IaaS solutions.
For instance, in May 2024, Amazon Web Services (AWS) and Orange Middle East & Africa announced a collaboration to help customers build applications using AWS services installed within Orange’s network. Additionally, the segment benefits from the ability to allocate substantial budgets for tailored solutions to ensure alignment with an organization’s goals.
Our in-depth analysis of the global IaaS market includes the following segments:
Deployment Model |
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Organization Site |
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Type |
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Industry |
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North America Market Forecast
By the end of 2037, North America intranet as a service market is set to capture around 32.3% revenue share and is poised to provide the most profitable opportunities in the sector by the end of the forecast period. A key driver of the sector in the region is the advanced IT infrastructure driving adoption. Additionally, the regional market had an edge owing to the early adoption of cloud-based infrastructure and the presence of industry leaders.
Furthermore, the rising focus on boosting employee productivity has positioned IaaS providers to provide intranet solutions as an essential part of the modern digitally integrated workplace. In August 2023, Cassels Brock & Blackwell LLP implemented Infodash as their intranet solution to serve the transaction and advisory needs of Canada’s business sector. With the scope of application expanding in various industries due to digitalization drives, the sector is projected to maintain its growth.
The U.S. IaaS market holds a dominant revenue share in North America. The country’s push toward digital workplace transformation is boosting the sector’s growth. Key industries such as IT, media, and finance are relying on robust intranet platforms to manage decentralized platforms. Furthermore, healthcare organizations are adopting IaaS solutions to comply with stringent regulations such as HIPAA. Additionally, the rise of artificial intelligence (AI) and machine learning (ML) in intranet solutions is helping companies transform user experiences. With the expansion of new IaaS solutions providers to the U.S. market, the sector is poised to remain competitive during the forecast period.
Canada is poised to expand its revenue share in the North America intranet as a service market by the end of the forecast period. Stringent data protection laws such as the Personal Information Protection and Electronic Documents Act (PIPEDA). Key market players who provide bilingual intranet platforms in English and French are poised to expand their revenue share. Furthermore, the rising digitalization drive in Canada creates burgeoning opportunities for the corporate sector to embrace IaaS solutions.
IaaS solutions providers are expanding their market presence in Canada to leverage the burgeoning opportunities. For instance, in October 2024, Softdocs announced continued expansion into Canada in partnership with the University College of the North (UCN) where the latter will utilize Softdocs’ full suite of products, including electronic forms in EdCloud, eSignatures, workflow, document management, and print customization.
APAC Market Forecast
The APAC intranet as a service market is poised to register the fastest growth during the forecast period. China, India, Japan, South Korea, and Australia are major domestic markets in APAC. The rapid expansion of IT infrastructure in China and emerging economies in Southeast Asia drives provides steady opportunities.
In January 2024, workflow automation technologies developer, Kore.AI announced a USD 150 million strategic growth investment to drive AI-powered customer and employee experiences for global brands. The funding is indicative of the growth potential of the IaaS sector.
China holds a dominant market share in the IaaS sector owing to service providers offering localized solutions that align with strict data sovereignty laws. Region-specific intranet providers that offer secure and compliant systems are positioned to expand their revenue share by leveraging the opportunities offered in the market in China. For instance, in November 2024, China Unicom Guangdong launched the U Mobile Intranet solution, which allows mobile users to remotely access their home and enterprise intranets. Additionally, the digital economy boom and rapid integration of AI have led to rising demand for intranets that facilitate real-time data analytics.
The India intranet as a service market is projected to expand its revenue share during the forecast period. Nationwide initiatives such as Digital India are driving the market while the country has a robust position as a global IT hub necessitating IaaS solutions. Furthermore, the widespread use of mobile-first platforms assists the sector’s growth as many companies aim to engage their workforce through user-friendly intranets. India’s market feature is cost-efficiency with SMEs adopting scalable solutions, and IaaS solutions providers are poised to leverage the opportunities by providing affordable intranet platforms. In February 2024, Galaytix India extended its generative AI data platform to automate corporate credit lending for global banks. The trends bode well for IaaS solutions providers to expand to sectors such as banking and healthcare further in India and abroad.
The intranet as a service market is poised to expand during the forecast period. Key market players are investing to boost scalability and improve user experience. Additionally, investments in AI-driven personalization are positioned to create tailored experiences while integration with third-party applications to improve workflows is poised to benefit IaaS solutions providers.
Here are some key players in the market:
Author Credits: Abhishek Verma
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