Internet of Behaviors Market Share

Regionally, the global internet of behaviors (IoB) market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and the Middle East & Africa region. Asia Pacific industry is set to hold largest revenue share by 2036, due to growing emphasis of companies to develop new techniques for behavioral analytics, and increasing spending on cloud in the region. For instance, China allocates the largest amount on cloud infrastructure in the APAC region. The total cloud spending in the country was about USD 20 billion in 2020, up from USD 13 billion in 2019. In addition, introduction of high-speed technologies is also expected to fuel the market growth in the region in the coming years. Moreover, the market in North America is projected to acquire the largest share during the forecast period owing to the early adoption of advanced technologies, and strong footprint of prominent market players in the region.